How To Get Trustpilot Reviews? Do 5 Simple Ways Now
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How to get Trustpilot reviews? This is a problem that every business poses. The reason is that customer reviews are free and highly effective marketing methods. If you are also in the habit of reading Trustpilot reviews about the service or product you intend to buy, you will certainly understand this.
So how to get more Trustpilot reviews? All questions Audiencegain will answer in this article, don’t miss it!
Read more: Buy Verified Trustpilot Reviews | 100% Real & Guaranteed
1. How to get reviews on Trustpilot?
How to get more Trustpilot reviews with 5 simple ways that we will share below for you. Take a look and choose the way that best suits your business.
1.1 Invite your customers to write reviews
Although it may seem straightforward, asking for reviews is one of the easiest ways to obtain more. You can send up to 100 invitations each month with the Trustpilot for the Business free plan, and subscription plans enable you to send even more invitations.
According to Trustpilot, companies that routinely ask clients to leave evaluations tend to have a higher TrustScore, therefore it pays to be proactive in this area.
1.2 Reply to review
Whether positive or negative, responding to reviews customers have left about your company on Trustpilot is considered excellent practice. This demonstrates the company’s human element and how much you respect their input.
If someone has left a negative review, responding calmly and sympathetically is crucial because it will appear below the review and be available to others viewing your profile. Remember to extend your gratitude to others who have also left positive reviews.
1.3 Add Trustpilot to your website
You can include a “Trustbox” on your website that promotes review writing and displays the number of reviews you’ve received. By doing this, customers will leave your website and go to your Trustpilot business page where they can leave a review.
1.4 Use automatic invitations
Using Trustpilot’s automated feedback tool, you may request consumer reviews of your company automatically.
Simply BCC Trustpilot into a transactional email sent to a customer will result in an invitation for them to leave a review. You can alter the invitation to reflect your tone of voice and brand.
1.5 Include in your marketing and delivery notes
By adding the logo on your marketing materials, you can remind customers where to find you on Trustpilot. Any product packaging could also contain a card asking pleased consumers to provide a review of your company after receiving their order.
You may also like: How To Spot Trustpilot Reviews Fake? – A Detailed Guide
2. Which industries use Trustpilot?
Trustpilot divides its reviews into 3 categories:
- Product Reviews
- service rating
- Rate the location
Location and service reviews are exactly what you see on the other hand, product reviews are embedded on product pages and eCommerce pages next to their products.
First take a look at the location and service pages.
Next, check out their product reviews.
Do you see the difference? Location and service reviews are displayed on Trustpilot while product reviews are displayed on your domain and product pages.
What does this tell us?
This is a confirmation that Trustpilot is a niche platform. And we know they serve many businesses, including automotive, education and training, home and garden, restaurants and bars, travel, and more buy Trustpilot reviews. You can check out: https://www.trustpilot.com/categories which has a complete breakdown of the industries and categories they serve.
3. Why should Trustpilot reviews be part of your reputation management strategy?
A quick look at their business website reveals a few details. Trustpilot receives:
- Reviews of 24,000 business customers
- Over 119 million new reviews written across 811,000 domains
- 46 million reviews have been written on Trustpilot by 2021
- 77% of UK consumers surveyed in 2021 agree that a high Trustpilot score makes them more likely to buy from a brand.
Trustpilot also receives 1.1 trillion ratings and reviews shown in Google search results annually, which also show up on the Google Ads platform through seller ratings.
This is important because Google says ads with a seller rating get a 17% higher CTR than similar ads with no ratings. For your reviews to show up in Google seller ratings, you’ll need:
- At least 100 reviews
- Those reviews must be within the last 12 months
- Your reviews should have an average rating of 3.5 stars
Trustpilot review quality is quality?
Anyone can publish reviews on some review platforms’ websites. They carry out this action without examining the caliber or reliability of their staff. People can submit negative reviews even if they have never used the company’s products or services Trustpilot doesn’t have a problem with that.
Trustpilot reported in their first-ever transparency report that they had eliminated 2.2 million bogus ratings or 5.7% of the reviews they had received in 2020. They allow reviewers and companies to flag suspicious comments for further examination.
The following factors can help you determine whether to include Trustpilot in your review approach or not:
- Whether or not your clients are currently using Trustpilot
- Whether Trustpilot reviews appear in search results for rival companies or brands in your niche
Adding Trustpilot to your review management campaigns is generally a good option if the answer to either of these questions is “Yes”.

Although there are still some limitations on fake reviews, Trustpilot still receives the trust of users
You may also like: How To Remove Trustpilot Review Essay – Guide & Tips
4. How to promote your Trustpilot reviews
The desire of Trustpilot to assist you in sharing and promoting your reviews, TrustScore, and Star ratings is one of its best features. They offer a variety of platforms via which businesses can distribute their reviews.
4.1 Share reviews via social media
Step 1: In your Trustpilot business account, click Reviews, cchoose Product or service reviews.
Step 2: Click Inbox, then find the review you want to share. Click Share.
Step 3: Connect or log in to your social media accounts in the pop-up window. Choose where you want to share the review.
So complete the 3 steps to share reviews via social media!
4.2 Share a review via TrustBoxes
TrustBoxes are a feature of Trustpilot. These are website widgets you may embed, allowing you to show customer reviews directly on your website or within your marketing and landing pages. You can display your reviews, TrustScore, and star ratings using TrustBoxes.
TrustBoxes can be added to your:
- Web pages
- Single-page applications
- iOS or Android apps
- Newsletter or email campaigns
- Email signatures
Although the configuration of TrustBoxes requires some technical knowledge, it is simple. You may find these embeddable widgets in the Trustpilot library in your Trustpilot Business account.
4.3 Share reviews via media content
Step 1: Trustpilot has created images, logos, and templates that you can use for both print and digital channels. Here’s how you can use these media assets.
In your Trustpilot Business account, click Showcase > Marketing Assets
Step 2: You’ll find a selection of folders with content for Social Media, Badges, Promo Templates, Milestones, Logos, Stars, Social Media Icons, and Image Generators. Click the folder of the content you want to download.
Step 3: On the next page, click on the download icon under the content you want to download. To download all content in this folder, click Download All.
Related articles:
- What Is Trustpilot? The Complete Guide To Trustpilot Reviews
- How Does Trustpilot Work? Overview Of Important Information
Above are our shares on how to get Trustpilot reviews. We hope you understand rating on Trustpilot and found the right way to end the positive reviews for your business. Remember to look forward to the next useful articles of Audiencegain!
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