Mokhoa oa ho ntlafatsa mocha oa hau oa YouTube joang? (Karolo ea 1)

Na u sheba ho ntlafatsa mocha oa hau oa YouTube 'me u batla ho ithuta joang? Che, u se ke oa tšoenyeha! Re mona ho u fa malebela le maqheka a holimo a ho ntlafatsa mocha oa hau oa YouTube ka 2021.

Sengoliloeng sena se hlakisa hore na u ka ntlafatsa mocha oa hau oa YouTube joang ho eketsa ponahalo ea hau inthaneteng le ho ts'epahala ha mocha. Taba ea pele, re u tsamaisa ka ho ntlafatsa mocha oa hau bakeng sa SEO ea YouTube. Sena se kenyelletsa kenyelletso e khuts'oane ea mantsoe a sehlooho.

Ebe sengoloa se totobatsa lintlha tse latelang tsa ho ntlafatsa mocha oa hau: ho eketsa lebitso la mocha le setšoantšo sa profil, li-banner tsa YouTube, 'me qetellong, ho eketsa konopo ea ho ingolisa le lisebelisoa tsa ho beha lebitso.

Bala haholoanyane: Reka Lihora tsa ho Shebella tsa YouTube tsa 4000 Bakeng sa ho etsa chelete

Ho ntlafatsa mocha oa hau oa YouTube 1: SEO ea YouTube ke eng?

Kahoo, mohato oa pele leetong la ho ntlafatsa mocha oa hau oa YouTube ke ho ithuta YouTube SEO. SEO e emetse optimization ea enjine ea ho batla. Sena se kenyelletsa ho sebelisa mantsoe a bohlokoa a emelang litaba tsa video ea hau ka nepo. Ho feta moo, o tlameha ho fokotsa tlhahisoleseling ea hau ka bohlale ho hlophisa livideo tsa hau ho latela sehlooho le mantsoe a bohlokoa.

YouTube SEO mohlomong ke mohato oa pele oa ho ntlafatsa mocha oa hau oa YouTube.

Keywords

Mantsoe a bohlokoa a bohlokoa ho ntlafatsa mocha oa hau oa YouTube hore o bonahale haholoanyane. Video e 'ngoe le e' ngoe kapa karolo ea video e ka ba le mantsoe a bohlokoa a fapaneng. Mantsoe a sehlooho a tlameha, ka nepo kamoo ho ka khonehang, a emele sehlooho le likahare tsa video. Mantsoe a bohlokoa a thusa livideo tsa hau ho fumana bamameli ho YouTube, Google, Yahoo, Bing le lienjineri tse ling tsa ho batla. Ka hona, ho ntlafatsa mocha oa hau oa YouTube bakeng sa SEO o sebelisa mantsoe a bohlokoa ho bohlokoa bakeng sa ponahalo e ntle ea mocha oa hau.

Ho ntlafatsa mocha oa hau oa YouTube oa 2

Mohato oa bobeli o ama lintlha tsohle tsa bohlokoa tsa livideo tsa YouTube tseo u lokelang ho ba le tsebo e lekaneng ea tsona. Tsena li kenyelletsa:

1. Lebitso la Channel
2. Setšoantšo sa Boemo ba Channel
3. Banner ea Youtube bakeng sa Leqephe la Channel
4. Subscribe Button/Video Watermark
5. Litags tsa Video
6. Litlhaloso tsa Video
7. Ho kenyelletsa Socials
8. Li-Hashtag tsa YouTube
9. Likhaolo tsa Video
10. Likarete tsa ho qetela tsa YouTube

Re hlakisa likarolo tsohle tsa livideo tsa YouTube tse boletsoeng ka holimo, karolong ena ea sengoloa.

Ho eketsa Lebitso la Channel le Setšoantšo sa Profaele

Mohato oa pele oa ho theha le ho ntlafatsa mocha oa hau oa YouTube ke ho khetha lebitso le loketseng mocha oa hau. Bakeng sa sena, o ka ea Setudiong sa Baetsi ba YouTube 'me u ee ho Customization bar ho hlophisa lebitso la mocha oa hau. Ntle le moo, o ka bula le Sesebelisoa sa YouTube ho smartphone ea hau ebe u ea Sebokeng sa Hau. Ebe o ka tobetsa ho Edit Channel ho hlophisa lebitso la mocha oa hau. Leha ho le joalo, hopola hore o ka fetola lebitso la mocha oa hau hararo feela ka mor'a matsatsi a 90. Ka hona, ela hloko khetho ea hau!

Hopola ho khetha lebitso la mocha le hlalosang litaba tsa hau ka nepo ho ntlafatsa mocha oa hau oa YouTube hore o hlake haholoanyane.

Ho feta moo, ho kenyelletsa setšoantšo sa profil ke mohato o mong oa bohlokoa oa ho ntlafatsa mocha oa hau oa YouTube. Pele o etsa setšoantšo se khahlisang se nang le logo ea hau, joalo-joalo, u sebelisa meralo ea litšoantšo, u ka eketsa foto ea hau u le setšoantšo sa profil ka nakoana ho fa mocha oa hau sebopeho. Hamorao, o ka ikopanya le baetsi ba litšoantšo ho theha logo e ikhethileng le setšoantšo sa profil bakeng sa mocha oa hau. Leha ho le joalo, hopola hore setšoantšo sa hau sa profil se lokela ho ba ka sebopeho sa setšoantšo sa JPEG, 'me se lokela ho ba haufi le 4 MB kapa ka tlase ka boholo.

Ho theha Banner ea YouTube

Ho feta moo, ntho e 'ngoe ea bohlokoa e lokelang ho nahanoa ke banner ea YouTube. Banner ea YouTube ke setšoantšo se holimo leqepheng la kanale ea hau. U ka theha setšoantšo se setle sa banner ho canva.com, e leng software ea mahala bakeng sa meralo ea litšoantšo. Mona u tla fumana litempele tse ngata tsa mahala tsa banner le banner bakeng sa liteishene tsa YouTube tse ipapisitseng le li-niches tse fapaneng.

Ho theha banner ea YouTube, u tlameha ho ea ho YouTube Creator Studio le tab ea Customization. Ho tswa ho Customization tab ya, khetha Branding ebe Banner Image. Leha ho le joalo, etsa bonnete ba hore setšoantšo sa banner ea hau ke 6 MB kapa ka tlase ho boholo. Ho feta moo, ha u kenya setšoantšo sa banner leqepheng la mocha oa hau, u ka boela ua iketsetsa boholo ba eona bakeng sa lisebelisoa tse fapaneng, ke hore, bakeng sa desktop, TV le li-smartphone. Qetellong, hopola ho otla Phatlalatsa k'honeng e kaholimo ho le letona la leqephe ho boloka liphetoho tsa hau.

Li-banner tsa YouTube li hlaha leqepheng la kanale ea hau le holimo.

Eketsa Konopo ea Ngolisa le Lisebelisoa tsa Branding

Ho feta moo, watermark ea video ke tsela e 'ngoe e ntle ea ho eketsa tlhokomeliso ea lebitso bakeng sa mocha oa hau. Watermark ea video ha e le hantle ke konopo ea ho ingolisa e hlahang livideong tsa YouTube. Bashebelli ba hloka ho tobetsa konopo ho ingolisa ho seteishene, leha ba ntse ba shebelletse video eo ho buuoang ka eona.

Ho theha konopo ea ho ingolisa kapa watermark ea video molemong oa ho etsa lebitso le ho ntlafatsa mocha oa hau oa YouTube, o tlameha ho ea ho YouTube Creator Studio ebe o ea ho Customization> Branding> Video Watermark.

Konopo ea ho ingolisa ke e 'ngoe ea lisebelisoa tse ntle ka ho fetisisa tsa ho ntlafatsa mocha oa hau oa YouTube hore o sebelisoe habonolo le tšebelisano e kholo ea bamameli.

Ho feta moo, ha u kenya watermark ea video, u tla bona taelo e reng Nako ea Pontšo, e nang le likhetho tse tharo

1. Qetello ea video
2. Nako e tloaelehileng ea ho qala
3. Video eohle

Likhetho tsena tse tharo li bonts'a moo u batlang ho eketsa watermark ea hau videong. Batho ba bangata ba YouTube ba khetha ho kenyelletsa konopo ea ho ingolisa ho video eohle ea bona ha ba ntlafatsa liteishene tsa bona tsa YouTube. Qetellong, u seke oa lebala ho tobetsa Phatlalatsa ho boloka liphetoho tsa hau.

Ho ntlafatsa mocha oa hau oa YouTube oa 3: Ho eketsa Li-tag ho livideo tsa hau

Ntle le moo, li-tag tsa video ke karolo e 'ngoe e khahlisang ho YouTube e lumellang basebelisi ba YouTube ho holisa ho fumaneha ha livideo tsa bona ho YouTube molemong oa ho ntlafatsa liteishene tsa bona tsa YouTube hore li bonahale haholo. Li-tag ke mantsoe a bohlokoa ao u ka amahanyang le video ea hau. Ba thusa ba bang ho fumana livideo tsa hau ho YouTube kapa lienjineri tse ling tsa ho batla joalo ka Google ho ipapisitse le bohlokoa ba litaba.

Li-tag tsa video ke mokhoa o motle oa ho ntlafatsa mocha oa hau oa YouTube ho ntlafatsa ho fumaneha.

Ntle le moo, algorithm ea YouTube e fetolela mantsoe a bohlokoa mme e a amahanya le li-tag tsa video ho bonts'a livideo tse nepahetseng ho bafuputsi. Ka hona, motho a ka eketsa li-tag tsa video habonolo ho ntlafatsa mocha oa bona oa YouTube bakeng sa ho sibolloa haholoanyane ha o kenya livideo.

Ho ntlafatsa mocha oa hau oa YouTube oa 4: Ho eketsa Litlhaloso tsa Video

Ho feta moo, litlhaloso tsa video le tsona li etsa karolo ea bohlokoa ea ho ntlafatsa mocha oa hau oa YouTube. Litlhaloso tsa video li molemo bakeng sa ho hlakisa lintlha tsa mantlha tsa litaba tsa hau tsa video le mocha oa hau. Ho tloaelehile ho kenyelletsa likhokahano ho livideo tsa hau tse ling litlhalosong tsa hau tsa video ho ntlafatsa mocha oa hau oa YouTube le ho boloka bamameli ba hau ba ntse ba ameha ka litaba tsa hau. Ntle le moo, o ka eketsa lintlha kapa oa hokela mecha ea litaba ea sechaba litlhalosong tsa hau tsa video. Ho feta moo, motho a ka eketsa litlhaloso tsa video ha a kenya livideo.

Tlhaloso ea video e lumella bamameli ba hau ho ithuta hore na litaba tsa hau tsa video li bua ka eng pele ba shebella video.

Leha ho le joalo, ha u eketsa sehokelo ho video e 'ngoe litlhalosong tsa hau tsa video, etsa bonnete ba hore u eketsa sehokelo se sa fetoloang. Bakeng sa sena, o tlameha ho hlahisa sehokelo sa livideo tsa hau ho tsoa ho khetho ea Share Video bakeng sa video e ngoe le e ngoe. Qetellong, u ka khutsufatsa sehokelo bakeng sa bohloeki haeba u batla.

Ho Ntlafatsa mocha oa hau oa YouTube oa 5: Ho kopanya Mekhatlo ea hau

Ho feta moo, ka kakaretso ho molemo ho kenyelletsa metsoalle ea hau ho mocha oa hau oa YouTube. Sena se kenyelletsa ho kenyelletsa lihokelo tse nepahetseng ho li-account tsa hau tsa litaba tsa sechaba (Twitter, Instagram, Facebook, Snapchat, TikTok, Twitch, Linked In, joalo-joalo). Joale, o ka eketsa lihokelo tsa litaba tsa sechaba ho litlhaloso tsa hau tsa video kapa tlhaloso ea mocha oa hau.

Leha ho le joalo, ke mohopolo o motle ho kenyelletsa metsoalle ea hau ho ntlafatsa mocha oa hau oa YouTube hobane sena se u fa ts'epo e kholo. Ho feta moo, batho ba ka tšepa mocha le litaba tsa hau haeba u netefalitse liakhaonto tsa litaba tsa sechaba tse nang le balateli ba bangata. U ka boela ua bapatsa livideo le seteishene sa hau ho li-account tsa hau tsa litaba tsa sechaba bakeng sa ntlafatso e ntle haholo.

Hopola ho kopanya metsoalle ea hau molemong oa ho ntlafatsa mocha oa YouTube.

Ho ntlafatsa mocha oa hau oa YouTube oa 6: Ho eketsa li-Hashtag tsa YouTube

Ho feta moo, ntlha e 'ngoe ea bohlokoa ea ho ntlafatsa mocha oa hau oa YouTube bakeng sa ponahalo e kholo le ho fumaneha hamolemo ke li-hashtag tsa YouTube. U ka eketsa li-hashtag tsa YouTube lihloohong tsa hau tsa video kapa litlhaloso tsa video. Li-hashtag li hlahisoa ka holimo ho sehlooho le video ea hau ho YouTube.

Ho feta moo, li-hashtag tsa YouTube li sebetsa ka mokhoa o ts'oanang le li-hashtag ho li-platform tse ling tsa litaba tsa sechaba. Ba thusa ho ntlafatsa tsela eo le kanale la hau le ka bonoang ka eona ka ho bontša bashebelli ba bohlokoa livideo tsa hau ho latela mantsoe a bohlokoa le litaba tse amanang le litaba. Ntle le moo, algorithm ea YouTube e sebelisa li-hashtag ho hokahanya baetsi le bamameli ka nepo.

Li-Hashtag li bohlokoa bakeng sa ho ntlafatsa mocha oa hau oa YouTube hore o bonahale haholoanyane.

Ho ntlafatsa mocha oa hau oa YouTube oa 7: Mokhoa oa ho kenyelletsa likhaolo ho livideo tsa hau

Ho feta moo, motho a ka eketsa likhaolo livideong tsa bona ho ntlafatsa mocha oa bona oa YouTube bakeng sa tlhophiso e ntle le ho hlaka. Likhaolo li lumella livideo tsa hau ho aroloa le ho bontšoa ho bamameli ho latela bohlokoa ba litaba. U ka eketsa likhaolo tsa video litlhalosong tsa hau tsa video kapa maikutlo a hatisitsoeng videong ea hau. Basebelisi ba tla sheba video ea hau likhaolong ebe ba tobetsa khaolo efe kapa efe eo ba batlang ho e nahana pele. Ntle le moo, o ka beha lihlooho tse loketseng likhaolo tsa hau tsa video.

Likhaolo li lumella bashebelli ba hau ho shebella likarolo tsa video ho latela lihlooho tse fapaneng tse hlahang videong e le 'ngoe.

U tlameha ho ngola li-timecode ka sebopeho sa 8:09 ka litlhaloso tsa hau tsa video kapa maikutlo a khokahaneng ho kenya likhaolo tsa video. Leha ho le joalo, hopola ho eketsa 0:00 pele ho lenane la hau la li-timecode ho lemosa algorithm ea YouTube ho bonts'a likhaolo tsa hau tsa video livideong tsa hau. Haeba u sa kenye 0:00 timecode, li-timecode li tla sebetsa feela litlhalosong tsa hau tsa video eseng livideong tsa hau.

Qetellong, li-timecode li molemo haholo bakeng sa ho ntlafatsa mocha oa hau oa YouTube bakeng sa ho fumaneha hamolemo hobane li thusa ho sibolloa ha Google ha likhaolo li bontšoa ka thoko ho basebelisi ho ipapisitsoe le mantsoe a bohlokoa le bohlokoa.

Ho ntlafatsa mocha oa hau oa YouTube oa 8: Ho eketsa Karete ea Bofelo ea YouTube

Ntle le moo, karete ea ho qetela ea YouTube ke karolo e 'ngoe ea bohlokoa ea livideo tsa YouTube tse ntlafatsang mocha oa hau oa YouTube le ho aha lebitso la hau. Likarete tsa ho qetela ke tseo u li bonang qetellong ea livideo tsa YouTube. U ka eketsa konopo ea ho ingolisa, video ea hau e ntle ka ho fetisisa bakeng sa sebali se haufi, seo u se kentseng morao tjena, kapa motsoako ofe kapa ofe oa tse tharo ho karete ea ho qetela. Hopola hore tsena e tla ba livideo tse tobehang tse nang le linepe tsa tsona tse hlahang kareteng ea ho qetela.

Motho a ka eketsa likarete tsa ho qetela livideong tsa hae ha a ntse a kenya livideo. Eya ho YouTube moetsi Studio ho kenya video ea hau ebe u ea ho Video Elements> Eketsa skrine ea ho qetela. Mona u tla fumana litempele tse ngata tse fapaneng tsa skrineng sa ho qetela tseo u ka khethang ho tsona, 'me u ka li etsa le uena. Ho feta moo, o ka eketsa video e 'ngoe ka ho khetha khetho ea Add Element.

Ho ntlafatsa mocha oa hau oa YouTube oa 9: Ho hlophisa livideo tsa hau lenaneng la lipina

Qetellong, re khothaletsa ho hlophisa livideo tsa hau lenaneng la lipina ho ntlafatsa mocha oa hau oa YouTube bakeng sa bohloeki bo makatsang le tlhophiso e ntle ea liteishene. Tsela e 'ngoe ea ho theha lenane la lipina ke ka ho tobetsa Lenane le Lecha la ho bapalla kanaleng ea hau. Leha ho le joalo, u ka boela ua sutumetsa livideo tsa hau ho YouTube ebe u tobetsa matheba a mararo a hlahang ka lehlakoreng la video ea hau. Joale o ka khetha khetho ea Save to Playlist, e u lumellang hore u boloke video eo ho buuoang ka eona ho lenane la lipina la khale kapa lenane le lecha la lipina. Ho feta moo, manane a lipina a YouTube a ka ba a mefuta e meraro ea mantlha:

1. Manane a sechaba
2. Manane a bapalwang a sa ngolwang
3. Manane a poraefete a bapalwang

Lihlooho tse amanang:

• U ka etsa chelete joang ka mocha oa hau oa YouTube?
• Mokhoa oa ho haha ​​​​sechaba sa YouTube?

Ha re phethela

Ho e akaretsa, sengolong sena, re totobalitse hore na u ka ntlafatsa mocha oa hau oa YouTube joang u sebelisa likarolo tse fapaneng ho YouTube le Studio ea Baetsi ba YouTube. Taba ea pele, re hlakisitse YouTube SEO le bohlokoa ba mantsoe a bohlokoa ho ntlafatsa mocha oa hau oa YouTube. E lateloa ke sena, sengoloa se hlalositse ho eketsa lebitso la kanale ea hau le setšoantšo sa profil. Ebe re koahela lifolakha tsa YouTube le li-watermark tsa video le hore na u ka li hlophisa joang, ka ho latellana.

Karolo ea bobeli ea letoto la sengoloa sena e akaretsa lintlha tse ling tsa ntlafatso ea mocha oa YouTube, ho kenyeletsoa li-tag tsa video, litlhaloso tsa video, ho kenyelletsa metsoalle ea hau, li-hashtag, likhaolo tsa video, likarete tsa ho qetela le manane a bapaloang. Leha ho le joalo, ho ithuta haholoanyane ka hore na u ka ntlafatsa mocha oa hau oa YouTube joang bakeng sa ponahalo e kholo le kholo ea mocha, u ka lula u ikopanya le litsebi tsa rona tsa YouTube ho. Bamameli ba Fumana.