Kungani isibuyekezo sami se-Google sinyamalele? Isusiwe ku-Google?

Okuqukethwe

Kungani isibuyekezo sami se-Google sinyamalele? Kungani isibuyekezo sami se-Google sisusiwe? Amabhizinisi amakhulu namancane athembele Kuphrofayela Yawo Yebhizinisi Le-Google (ngaphambili eyayaziwa ngokuthi I-Google Bhizinisi Lami) njengomthombo wabaphambili abaqeqeshiwe nolwazi lwabathengi. Esinye sezici ezisetshenziswa kakhulu zamaPhrofayela Webhizinisi le-Google izibuyekezo, futhi uma usanda kubona izibuyekezo zakho ze-Google zishabalala ... awuwedwa.

Okokuqala, ungathuki. Ukubuyekezwa kwe-Google okunyamalalayo kwenzeke ngaphambilini ezinhlotsheni eziningi zamabhizinisi ezinosayizi abahlukahlukene - futhi i-Google ichaza ezinye zezizathu zokuthi kungani kuvidiyo emfushane engezansi.

Awukakayitholi impendulo oyifunayo? Ngezansi kunezizathu eziyi-14 zokuthi kungani izibuyekezo zakho ze-Google zanyamalala nokuthi yini ongayenza ukuze uzibuyisele.

Kungani isibuyekezo sami se-Google sinyamalele

Kungani isibuyekezo sami se-Google sinyamalele?

Kunezizathu ezimbalwa zokuthi kungani isibuyekezo sakho se-Google singatholakali ndawo. Ukuphusha emuva kwe-Googlet ukubuyekeza ugaxekile mhlawumbe ovame kakhulu.

Uma isibuyekezo sephula okuqukethwe kwe-Google okunqatshelwe nokukhawulelwe ukuze kubuyekezwe, sizosuswa.

Nakuba izibuyekezo eziningi ze-Google zinyamalala ngenxa kagaxekile, okuqukethwe okungelona iqiniso, noma okuqukethwe okungezona esihlokweni, ngezansi zonke izizathu zokuthi kungani i-Google ingase isuse izibuyekezo ekulweni nogaxekile nokuqukethwe okungalungile.

Kungani isibuyekezo sami se-Google sisusiwe?

Izizathu eziyi-14 zokuthi kungani ukubuyekezwa Kwephrofayela Yebhizinisi lakho le-Google kwanyamalala:

Buyekeza Ugaxekile

Ukulwa Okungapheli Kwe-Google Nogaxekile Nokuqukethwe Okungalungile

Ugaxekile Nokuqukethwe Okungelona iqiniso

Izibuyekezo ze-Google kufanele zibonise ukuzizwisa kwekhasimende kwangempela. Akumele kuthunyelwe ngesenzo esibi ukuze kunukubezwe isilinganiso sokubuyekeza senkampani. Ukwengeza, ukubuyekezwa Kwephrofayela Yebhizinisi le-Google kufanele kuhluke ngo-100% futhi kungatholakali izwi nezwi kwezinye izindawo kuwebhu (Yelp, Facebook, njll.). Okokugcina, isibuyekezo esifanayo ngeke sithunyelwe ama-akhawunti amaningi omsebenzisi ofanayo.

I-Off-Topic

Ingabe isibuyekezo sihlanganisa okuqukethwe okungahlobene nesipiliyoni sekhasimende noma ibhizinisi lakho? Ingabe liqukethe ukuphawula komphakathi noma kwezepolitiki noma amazwibela aqondene nabanye abantu, izindawo, noma izinto? Izibuyekezo ze-Google zizonyamalala uma zifaka phakathi okuqukethwe ngaphandle kwesihloko.

Okuqukethwe Okukhawulelwe

I-Google iyaligodla ilungelo lokususa izibuyekezo zakho ze-Google uma ziqukethe okuqukethwe okukhawulelwe okufana nokunikezwayo/izaphulelo/ukubizelwa ezenzweni ukuze uthengise utshwala, ukugembula, ugwayi, izibhamu, ezempilo nemishini yezokwelapha, imithi, izinsizakalo zezezimali, namasevisi abantu abadala. Lolu akulona uhlu oluhlanganisa konke, futhi i-Google igodla ilungelo lokusebenzisa ukwahlulela kwayo lapho inquma ukuthi izosisusa yini isibuyekezo.

Okuqukethwe okukhawulelwe kufaka phakathi:

  • Izixhumanisi zamakhasi okubikezela ukuze uthenge izimpahla ezikhawulelwe namasevisi
  • Amakheli e-imeyili noma izinombolo zocingo zokuthenga izimpahla namasevisi akhawulelwe
  • Ukunikezwa kokuphromotha kwezimpahla ezikhawulelwe namasevisi

Akukhona konke okuqukethwe kokuphromotha ngephutha okuthathwa njengokwephula izinqubomgomo Zephrofayela Yebhizinisi Le-Google - njengezibuyekezo ezifaka amamenyu ezindawo zokudlela.

Okuqukethwe Okungekho emthethweni

Uma esinye sezibuyekezo zakho ze-Google sinyamalala, kungenzeka kungenxa yokuthi siqukethe okuqukethwe okungekho emthethweni noma umsebenzi ofana nawo:

  • Izithombe noma okuqukethwe okwephula i-copyright yomnikazi
  • Okuqukethwe kwezenzo eziyingozi noma ezingekho emthethweni (isb., ukushushumbiswa kwabantu, ukuhlukumeza ngokocansi, njll.)
  • Imikhiqizo engekho emthethweni noma amasevisi afana nemikhiqizo yezilwane esengozini, izidakamizwa ezingekho emthethweni, izidakamizwa zikadokotela ezithengiswa emakethe emnyama, njll.
  • Izithombe noma okuqukethwe okukhuthaza udlame
  • Okuqukethwe okukhiqizwa amaqembu amaphekula noma egameni lawo

Okuqukethwe Kobuphekula

Ingabe iphrofayela yakho yebhizinisi le-Google ihlaselwe izibuyekezo ezingamanga ezivela eqenjini lamaphekula emzamweni wokuqasha abanye, ukukhuthaza izenzo zobushokobezi, ukugqugquzela udlame, noma ukugubha izenzo zobuphekula? Izosuswa.

Nakuba okuqukethwe kobuphekula kungenakwenzeka emabhizinisini amancane - naphakathi nendawo e-United States, kungenzeka.

Okuqukethwe okubeka obala ezocansi

Izibuyekezo eziqukethe izinto ezibekela ingcaca ucansi kanye/noma ukuxhashazwa ngokocansi kwezingane kuzosuswa ngokushesha.

Okuqukethwe Okuhlaselayo

I-Google izosusa izibuyekezo eziqukethe ukuthinta okuyichilo, inhlamba, noma ulimi oluhlambalazayo.

Okuqukethwe Okuyingozi Nokudelelayo

Izibuyekezo ze-Google zizosuswa uma okuqukethwe kwakho kuthathwa njengengozi noma kuyindelelo, okuhlanganisa kodwa kungagcini nje:

  • Isabisa noma imele ukuzilimaza wena noma abanye
  • Ihlukumeza, isabisa, noma iqinela umuntu oyedwa noma iqembu labantu
  • Ibhebhezela inzondo emelene, igqugquzela ukucwasa, noma ilulaza umuntu noma iqembu labantu ngenxa yobuhlanga, ubuzwe, inkolo, ukukhubazeka, ubudala, ubuzwe, umakadebona, ukukhetha ubulili, ubunikazi bobulili, noma ezinye izici ezihlobene nokubandlululwa okuhlelekile noma ukucwaswa.

Ukuzenza ongeyena

Izibuyekezo ezishiyelwe abanye, ngaphansi kwe-akhawunti ehlukile ye-Google, zizosuswa.

I-Google iphinda igodle ilungelo lokususa okuqukethwe, imise ama-akhawunti, kanye/noma ithathele ezinye izinyathelo ezingokomthetho ngokumelene nabanikeli bokubuyekeza abaqamba amanga bathi bamele noma baqashwe i-Google.

Ukungqubuzana kwezintshisekelo

Ukubuyekezwa kwe-Google kungase kunyamalale uma i-Google ithola ukungqubuzana kwezithakazelo phakathi kokubuyekezwa kokuqukethwe noma kumsebenzisi. Lokhu kuhlanganisa:

  • Ukubuyekeza ibhizinisi lakho siqu noma ibhizinisi olisebenzelayo
  • Ukuthumela isibuyekezo mayelana nomsebenzi wamanje noma wangaphambilini wokuqashwa (okuhlanganisa nabasebenzi abanqanyulwe umsebenzi ngesizathu esifanele)
  • Ukuthumela okuqukethwe mayelana nesimbangi ukuze kunukwe izilinganiso noma isimo sokusesha

Kungani isibuyekezo sami se-Google sinyamalele

Uthole ukuthutheleka okukhulu kwezibuyekezo ngobusuku obubodwa

Amabhizinisi kufanele alwele ukwenza izibuyekezo Kuphrofayela Yawo Yebhizinisi Le-Google ngokoqobo, okusho ukuthi ukubuyekezwa okungaguquki kukhiqizwa inyanga ngayinye.

Uma uhamba izinyanga ezingu-10 ngaphandle kwesibuyekezo bese ngobusuku obubodwa uthole (isibonelo) izibuyekezo ezingu-25, lokhu kungase kubangele ukuthi izibuyekezo zakho ze-Google zinyamalale.

Isibuyekezo sabhalwa ngaphakathi kwesitolo sakho noma kusukela kude kakhulu

I-Google ihlakaniphile. Ithola ikheli lasesizindeni se-inthanethi lomsebenzisi (ikutshela ngqo lapho ukubuyekezwa kushiywe khona). Uma isibuyekezo sishiywe ngaphakathi kwesitolo sakho, i-Google ingase isisuse.

Uma unikeza amakhasimende endawo emakhaya awo, njengenkampani ye-HVAC, i-plumber, i-roofer, njll., futhi isibuyekezo sishiywe komunye umuntu ezweni lonke, i-Google ingase isisuse.

I-Google yenza iphutha, futhi manje ukubuyekezwa kwakho kwe-Google kunyamalele

I-Google ingumbhemu wenjini yokusesha. Inkulu kakhulu emhlabeni futhi inesabelo semakethe sase-US esingaba ngu-90%.

Kanjalo, i-Google inama-algorithms amaningi nesofthiwe yokuphatha injini yayo yokusesha nezinkundla eziphethe - njengamaphrofayili e-Google Business.

Kwesinye isikhathi, i-Google ihlangabezana neziphazamisi namaphutha kubuchwepheshe bayo, okubangela ukuthi izibuyekezo ze-Google Business zinyamalale. Nakuba i-Google ingavamile ukuvuma iphutha, lokhu kungase kube njalo ezibuyekezweni zakho ezingekho.

Iphrofayela Yebhizinisi Lakho Le-Google Imisiwe, futhi Manje Izibuyekezo Ze-Google Zinyamalele

Uma iphrofayela yakho yebhizinisi le-Google imisiwe, yabe isibuyiselwa, futhi ukubuyekezwa kwanyamalala phakathi naleyo nqubo, ungathola izibuyekezo zakho futhi.

Thumela ithikithi losekelo Lwephrofayela Yebhizinisi Le-Google ukuze uthole usizo olwengeziwe.

I-Algorithm Ye-Google Isuse Ukubuyekezwa Okusemthethweni Ngengozi

Ngeshwa, i-algorithm ye-Google kwesinye isikhathi isusa ukubuyekezwa kwamakhasimende okusemthethweni.

Ngemuva kokuthi isibuyekezo sisusiwe ngokwe-algorithm, asikwazi ukubuyiselwa.

Ungakhohlwa Ukwenza Isiqinisekiso sokuthi Umsebenzisi Akasusanga Isibuyekezo Sakhe

Ezimweni ezingavamile, umsebenzisi we-Google angase asuse isibuyekezo nganoma yisiphi isizathu. Uma ukubuyekezwa kwe-Google okukodwa (noma okuningi) kunyamalele, hlola kabili ukuthi akuzange kususwe.

Ukubuyisela Izibuyekezo Zakho Akulula

Ngeshwa, ukubuyisela izibuyekezo zakho ze-Google ezinyamalalayo akulula njengoba kuzwakala, futhi asikho isiqinisekiso sokuthi zizophinde zibuye.

Ngokwamadokhumenti e-Google uqobo, izibuyekezo ezingekho ezimakwe ngokwephulwa kwenqubomgomo azifaneleki ukuphinda zivele kuphrofayela yakho.

Isincomo sethu sokuthi (Mhlawumbe) Ukubuyisela Ukubuyekezwa Kwakho Kwe-Google Okunyamalalayo:

Okwamanje, akwaziwa ukuthi uzobuye uthole yini ukubuyekezwa kwakho.

Nokho, sincoma ukuthumela ithikithi losekelo Lwephrofayela Yebhizinisi Le-Google ukuletha udaba lwakho ku-Google futhi (okungenzeka) uthole izibuyekezo zakho futhi.

Kungani isibuyekezo sami se-Google sinyamalele

Kungani Kufanele Ubeke Eqhulwini Ukuphathwa Kwephrofayela Yebhizinisi Le-Google

Amaphrofayela Amabhizinisi E-Google abaluleke kakhulu kunokucabanga kwabanikazi bamabhizinisi abaningi. Akulona ibhokisi lokuthikha elizogcwaliswa ohlwini lwakho lwezinto ezibalulekile zokumaketha.

Lokho kungenxa yokuthi namuhla, e-Blue Corona, sibona Iphrofayela Yebhizinisi Le-Google njengomthombo omkhulu wemikhondo efanelekayo yamakhasimende ethu.

Bheka ishadi elingezansi, elibonisa amakholi akhiqizwe Amaphrofayela Ebhizinisi le-Google kanye nephakethe lendawo le-Google (AKA “uhlu lwamamephu”) akhuphuke ngendlela emangalisayo kulezi zinyanga ezingu-33 ezidlule:

Izingcingo ezikhiqizwe amaphrofayela e-Google Business:

Amaphrofayili Amabhizinisi E-Google kanye nephekhi yendawo (ensomi) manje akhiqiza izingcingo eziningi, uma zingeziningi, kunezingcingo ezivamile (eziluhlaza okwesibhakabhaka) ezivela kubantu abavakashela amawebhusayithi amaklayenti ethu ngaphambi kokushayela inkampani.

Uma ungayibeki eqhulwini Iphrofayili yakho Yebhizinisi le-Google esu lakho le-SEO, uphuthelwa umkhondo ofanelekayo nokuthengisa kwabancintisana nabo, okuqinisekisiwe.

Phatha Iphrofayela Yebhizinisi Lakho Le-Google Ngendlela Elungile

KwaBlue Corona, sisebenza ngokukhethekile ekusizeni amabhizinisi enkonzo yasekhaya ukuthi athole imali ethe xaxa ngokumaketha kwawo ku-inthanethi. Sisize amakhulu ezinkampani zesevisi:

  • Khulisa abaqondisi abafanelekile nokuthengiswa okuvela kuwebhu
  • Yehlisa izindleko zabo zokumaketha futhi wandise i-ROI
  • Hlukanisa amabhrendi abo ku-inthanethi kwabaqhudelana nabo abaphezulu

Ngenhla ulwazi mayelana Kungani isibuyekezo sami se-Google sinyamalele? ukuthi IzethameliZuza sebehlanganise. Ngethemba, ngokuqukethwe okungenhla, unokuqonda okuningiliziwe Kungani isibuyekezo sami se-Google sisusiwe?

Vula ithonya lezibuyekezo ezikhazimulayo ukuze uqhubekisele phambili ibhizinisi lakho! Vikela ukubuyekezwa kwe-Google kwangempela kusuka endaweni yethu ehlonishwayo ku- IzethameliZuza futhi ubone isithunzi sakho sibaleka.

Siyabonga ngokufunda okuthunyelwe kwethu.

Izihloko ezihlobene:

Umthombo: bluecorona


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