Ungayihlula kanjani i-Algorithm ye-YouTube ngo-2021

Isebenza kanjani i-algorithm ye-YouTube? Ukushaya i I-algorithm ye-YouTube iyinganekwane njengoba le nkundla isineminyaka engu-15 ukuze iphelelise ubuhlakani bayo bokwenziwa. Iqondisa ukuziphatha kwababukeli, okuphinde kube nomthelela omkhulu kubadali bokuqukethwe. Ake sihlolisise izimfihlo ze-algorithm ye-YouTube yango-2021. 

Abasebenzisi be-YouTube abaningi bayazibuza ukuthi i-algorithm ye-YouTube inganquma kanjani ukukhetha kombukeli.

Funda kabanzi: Thenga Isikhathi Sokubuka se-YouTube Okokwenza Imali

Ukuqonda i-algorithm ye-YouTube

Yini i-algorithm ye-YouTube?

Ngokusho kweSikhulu Semikhiqizo yakwa-YouTube u-Neal Mohan, ngaphezu kwalokho 70% isikhathi ababukeli abasichitha bebuka ividiyo sinqunywa i-algorithm ye-YouTube. I-YouTube ibheka: 

• Imaphi amavidiyo abukwa umsebenzisi ngamunye
• Yini abasebenzisi abangayibuki 
• Singakanani isikhathi abasichitha bebuka ividiyo ngayinye 
• Ukuthandwa nokungathandwa 
• "Anginantshisekelo" impendulo 

I-algorithm ye-YouTube nayo inamasiginali ahlukene namamethrikhi okufanele uwancome futhi izinga amavidiyo engxenyeni ngayinye yesikhulumi sabo.  

Asebenza kanjani ama-algorithm e-YouTube?

Ake sibone ukuthi i-algorithm ye-YouTube inquma kanjani ukunikeza abasebenzisi bayo okuqukethwe kwezinye izigaba.

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I-algorithm ye-YouTube incike kakhulu emiphumeleni yosesho.

Izinto ezimbili ezibaluleke kakhulu ezithinta amazinga okusesha amavidiyo akho Amagama angukhiye kanye nokufaneleka. Uma ulinganisa amavidiyo ekusesheni, i-YouTube izocubungula ukuthi izihloko zakho, izincazelo, nokuqukethwe kufanelana kanjani nemibuzo yomsebenzisi ngamunye. Baphinde bacabangele ukuthi mangaki amavidiyo abasebenzisi abawabukile esiteshini sakho, futhi ngesikhathi sokugcina bebuka amanye amavidiyo azungezwe isihloko esifanayo nevidiyo yakho.

Ikhasi eliyisiqalo namavidiyo aphakanyisiwe

I-YouTube ifuna ukunikeza izincomo ezenziwe zaba ngezakho ezifanele kakhulu esibukelini ngasinye. Ukuze benze lokhu, baqale bahlaziye umlando womsebenzi womsebenzisi futhi bathole amakhulukhulu amavidiyo abalulekile kubo. Bese belinganisa lawa mavidiyo ngale mibuzo:

• Ividiyo ngayinye ihlanganyele futhi yanelise kangakanani abasebenzisi abafanayo?
• Umbukeli ngamunye uwabuka kangaki amavidiyo esiteshi noma esihlokweni esithile?
• I-YouTube isivele isibonise izikhathi ezingaki i-YouTube ngayinye kubasebenzisi bayo?

Okushisa-izikhotha

Ikhasi elithrendayo liyingxenye yamavidiyo amasha adumile endaweni ethile yabasebenzisi. I-YouTube icubungula kakhulu inani lokubukwa nezinga lokukhula kokubukwa kuvidiyo ngayinye abayilinganisayo, ngoba bafuna ukulinganisa ubusha nokuduma kulesi sigaba. 

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I-YouTube inekhasi lokubhalisa lapho abasebenzisi bengabuka khona wonke amavidiyo asanda kulayishwa eziteshini ababhalise kuzo. Kodwa leli khasi akulona kuphela inzuzo etholwa iziteshi lapho zithola inqwaba yababhalisile. I-YouTube ihlola imethrikhi ebizwa ngokuthi i-View Velocity ukuze inqume amazinga endaweni yabo. Ihlola inombolo yababhalisile ababuka ividiyo yakho ngemva nje kokuba ishicilelwe. Isivinini sokubuka esiphezulu sevidiyo yakho, singakleliswa phezulu kunangaphambili.

I-YouTube iphinda isebenze enanini lababhalisile abasebenzayo onabo uma bekala amavidiyo akho.

Funda kabanzi: Thenga ukwenza imali ngesiteshi se-YouTube | Isiteshi se-YouTube siyathengiswa

Ukugebenga i-algorithm ye-YouTube: Kufanele noma Akufanele?

Yehlula i-algorithm ye-YouTube, kungenzeka?

Ukugebenga uhlelo cishe akunakwenzeka futhi kuyingozi. Ukuthola isinqamuleli kumjaho womjaho noma ikhodi yokukopela kuvidiyo kungakudalela izinkinga eziningi. Futhi i-algorithm ye-YouTube futhi iyindawo abasebenzisi be-YouTube akufanele phula umthetho.

Nokho, uma sibheka le nkinga ngendlela ehlukile, singase sibe nesixazululo esihlukile. Isibonelo, okuqukethwe kwakho kungase kucatshangelwe kubuhlakani bokwenziwa be-YouTube, futhi asikho nesisodwa isici esinqumayo ukuthi i-YouTube izonikeza ividiyo yakho kumuntu othile noma cha. Kunalokho, isekelwe ezigidini zamaphoyinti edatha. Ngakho-ke, indlela yokuqalisa i-algorithm ye-YouTube ingabonwa njenge indlela yokuthola ukubukwa okwengeziwe nababhalisile.

Wena kufanele cwaninga leyo datha, uzivumelanise nayo futhi uthuthukise okuqukethwe kwakho ukuze uthumele izimpawu ezinhle ku-YouTube.

Amathiphu angu-5 Okwehlula i-algorithm ye-YouTube 2021

Ngo-2021, i-YouTube ifake i- CTR nokugcinwa kwezithameli njengamamethrikhi aphezulu okuphromotha amavidiyo athile, okusho ukuthi abadali bokuqukethwe kufanele bathuthukise amavidiyo abo ngendlela efanele futhi babe nokusebenza okuphezulu kwamavidiyo. 

Ngamanye amazwi, ungakwazi ukuhlula i-algorithm ye-YouTube uma ugxila kuyo ukwakha izethameli zakho. Nawa amanye amaqhinga okuphakamisa amavidiyo akho kubantu abengeziwe futhi unikeze ababukeli bakho lokho abakuseshayo.

Izinhlobo zezibukeli

Uma kukhulunywa ngokwethembeka, i-YouTube ihlukanise ababukeli ngezigaba ezintathu:

• Ababukeli abasha: abantu abathola amavidiyo akho okokuqala ngqa.
• Ababukeli abavamile: abantu ababuka amavidiyo akho ambalwa kodwa abangabuyi njalo.
• Buyisa isibukeli: abantu abavame ukubuya esiteshini sakho ukuze babukele okwengeziwe.

Impela, ufuna izivakashi eziningi ezintsha kokuqukethwe kwakho ngangokunokwenzeka futhi uthemba ukuthi zizokujabulela okuqukethwe kwakho, bese ubuya ukuze uthole okwengeziwe. Kodwa, ngeshwa, ababukeli abavamile ngeke bakwenzele lutho futhi mhlawumbe bathumele izimpawu ezingalungile ku-YouTube. 

Le datha ingasiza abasebenzisi be-YouTube ukuthi bangawuthuthukisa kanjani umphakathi wezilaleli.

Heha ababukeli abasha esiteshini sakho

The I-YouTube Studio iphakamisa ukuthi izinga lokuchofoza okwengeziwe kanye nesikhathi sokubuka ividiyo kungandisa amathuba okuthi amavidiyo akho abonakale ezithamelini. 

Indlela eyodwa ephakanyiswe yi-YouTube Studio.

Izithonjana ezingcono nokuqukethwe okubukeleka kakhudlwana kuzoholela ekubonakaleni okwengeziwe. Le fomula elula izonxenxa i-YouTube ukuthi yabelane ngokuqukethwe kwakho kaningi, futhi iwukhiye wokwandisa ababukeli abasha.

Okulandelayo, uma ufuna ukuguqula lezi zibukeli ezintsha zibe izibukeli ezibuyayo noma ezithembekile, phuma I-YouTube Analytics. Inikeza ukubuka okumaphakathi okuseduze kwesibukeli ngasinye, okungaveza ukuthi izethameli zakho zithembeke kangakanani.   

Funda kabanzi: Ukubhuloga ku-Youtube - Indlela yokwenza imali ngekhamera

Gcina izibukeli ezithembekile nge-Quality Watch Time 

I-YouTube idlulela ngalé komqondo wesikhathi sokubuka esingahluziwe, ngakho-ke Isikhathi sokubuka sekhwalithi kubonakala kugcina okuthile okwakhayo. Ngakho-ke umgomo ofuna ukufinyelela kuwo ukuthola ukubuka okwengeziwe nokugcina intshisekelo yombukeli.

Gcina izethameli zinentshisekelo kokuqukethwe kwakho.

“Umbukeli angase abuke okuthile imizuzu engu-10, kodwa ingabe wanelisekile ngesipiliyoni? Ingabe bayitholile impendulo ababeyifuna? Ingabe babejatshuliswa, beshukunyiswa ngokomzwelo? Ingabe idale, yakhela phezu kwayo, noma yaqinisa ubuhlobo isibukeli esinabo nomdali, kanye ne-YouTube njengenkundla yevidiyo?”

Isixazululo okufanele sisetshenziswe abasebenzisi be-YouTube ukwenza okuqukethwe kwamavidiyo ahehayo. "Ukuzibandakanya" kusho ukuthi ividiyo yakho iyathandeka ngokwanele ukuthi igcine ababukeli isikhathi eside. Uma okuqukethwe kwakho kungaphendula ngempumelelo leyo mibuzo engenhla, usuvele uhlangabezane nezidingo zababukeli abaqotho. 

Ukuthuthukisa ividiyo ngegama elingukhiye

Uma uthuthukise ividiyo yakho ngendlela efanele, ividiyo yakho ingavela phezu kwemiphumela yosesho. Ngakho i Injini Yokusesha (SEO) kubaluleke kakhulu uma ufuna ukuthola ukubukwa okwengeziwe, isikhathi sokubuka, nababhalisile abasha. Nawa amanothi ayinhloko ongawasebenzela ku-SEO ye-YouTube ngamagama angukhiye afanelekile:

• Cwaninga ngamagama angukhiye e-YouTube. Okokuqala, kufanele ukhiqize uhlu lwemibono ehlobene nezihloko zakho. Bese, uhlukanise izihloko, ugxile kumagama angukhiye ahambisana nezidingo zekhasimende lakho, futhi uthuthukise lowo mbono ube umlayezo obalulekile kuvidiyo yakho.
• SEO amaphuzu avelele. Kukhona amathiphu we-SEO okufanele uwakhumbule:
• Isho igama elingukhiye oliqondise kuvidiyo yakho.
• Igama elingukhiye eliyinhloko kufanele livele ekuqaleni kwesihloko nencazelo yevidiyo.
• Thatha ithuba lokusebenzisa omaka ngamagama angukhiye ngoba kusiza ukubeka ividiyo yakho phezulu futhi uphakamise ividiyo yakho endaweni yebha eseceleni.

Yikhwalithi yokuqukethwe kwakho egcina abantu bebukele, kodwa i-SEO ingathola unyawo lwabantu kulowo mnyango. 

Funda kabanzi: Ungasiqala kanjani isiteshi se-YouTube kusukela ekuqaleni?

Amavidiyo aphakanyisiwe 

Enye indlela ongathola ngayo ithrafikhi kumavidiyo akho ngamavidiyo aphakanyisiwe lapho i-YouTube incoma okuqukethwe kwakho ukuze abanye ababukeli bakubukele. 

Kunezindawo ezine i-YouTube ephakamisa kuzo okuqukethwe kwakho: kubha eseceleni engakwesokudla, esikrinini sasekhaya, ngemva kokuqedwa kwevidiyo, nalapho ababukeli beskrolela phansi ohlelweni lokusebenza efonini yakho.

Enye indlela efanele yokuqinisekisa i-YouTube ngokwethembeka kwesiteshi sakho ukuphakamisa “izenzo zokuxhumana,” okuhlanganisa ukuthanda, ukungathandwa, namazwana. Ungaphendula amazwana amaningi noma ubuze imibuzo ethile ekupheleni kwevidiyo yakho. Lokho kungathola ukusabela kwemizwa okumbalwa kubabukeli, okuyizimo eziyintandokazi eziphakanyiswe yi-YouTube.

Izenzo zokuzibandakanya phakathi kwababukeli.

Umgomo omkhulu we-YouTube uwukwenza abantu babukele ngokuzitika ngokuqukethwe, bahlale esiteji isikhathi eside, futhi baqhubeke nokubuka ividiyo ngemva kwevidiyo. Ngakho-ke, uma ufuna i-YouTube ithathe ividiyo yakho futhi iyinikeze abantu abaningi, umgomo wakho uwukuba nomthelela ku-YouTube ngokwekhwalithi nokuzibandakanya kokuqukethwe kwakho. 

Yazi kabanzi mayelana "namavidiyo anconyiwe" lapha

Izihloko ezihlobene:

• Ungawasebenzisa kanjani amavidiyo e-Creative Commons ku-YouTube Ngaphandle Kwezimangalo ze-Copyright
• Izindlela Ezingu-7 Ezinamandla Zokuthola Ababhalisile Be-YouTube Abaningi Nokubukwa

Ngamafuphi

I-algorithm ye-YouTube 2021 isilungisiwe ukuze ithuthukise ulwazi lomsebenzisi, futhi lokho kuyinselele kubasebenzisi be-YouTube abaningi endleleni yokukhulisa iziteshi zabo.

Ngakho-ke uma ufuna ukuthola ulwazi oluthe xaxa lokuphatha i-algorithm ye-YouTube ngesiteshi sakho, ungangabazi ukuxhumana IzethameliZuza. Sihlinzeka ngamasevisi amaningi ahlangabezana nezidingo zakho ngokuqinisekile futhi sikunikeza izeluleko ezingcono ezivela kochwepheshe bosekelo.

Bhalisa manje ukuze uthole indlela engcono kakhulu yokuthuthukisa iwebhusayithi yakho esikhathini eside!

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