Ikhokha malini i-YouTube ngokusakazwa bukhoma?

Imakethe yokusakaza ividiyo ebukhoma ilinganiselwa ukuthi izokhuphuka isuka ku-$30.29 billion ngo-2016 iye ngaphezu kwezigidigidi ezingama-70 ngo-2021. Futhi inani eliphelele lemboni yokusakaza bukhoma kulindeleke ukuthi lifinyelele ku-$ 124 billion ngo-2025. Yinqwaba yethrafikhi, eza namandla amaningi imali engenayo yezikhangiso namathuba okwenza imali. Ngakho ingakanani i-YouTube ekhokha bukhoma ukusakaza? Futhi zingaki izindlela zokwenza imali ngokusekelwe ekusakazweni okubukhoma? Ake sithole kulesi sihloko.

Funda kabanzi: Thenga amahora wokubuka we-YouTube Okokwenza Imali

I-YouTube ikhokha malini ngokusakazwa bukhoma?

Abakhiqizi bamavidiyo be-YouTube ababamba iqhaza kuhlelo lukazakwethu baxhumanisa ama-akhawunti abo e-AdSense, bese i-YouTube ifaka ukukhangisa ekusakazeni bukhoma kwabo. Abakhangisi baqhudelana ngempahla yezikhangiso ngokusekelwe ekufinyeleleni, kanye nesifunda, inani labantu, kanye nokuhloswe ngakho okuthakaselayo, ngesikhangiso esiwinayo esiboniswa yi-YouTube. Abadali banxeshezelwa ngesisekelo sezindleko zokuchofoza ngakunye noma ngezindleko zokubukwa (umkhangisi uyakhetha), umdali egoduka no-55% wenzuzo. Imali evamile ngokubuka ngakunye ingamasenti angu-18, nakuba ukubuka kubalwa kuphela uma isikhangiso sidlala okungenani phakathi nendawo.

Yize ukukhangisa ngohlelo lukazakwethu olubukhoma lwe-YouTube kulula, kukhona ububi obuthile. Unokulawula okuncane kakhulu kokuthi yiziphi izikhangiso eziboniswa njengomhlinzeki wokuqukethwe. Ungavimbela izigaba zesikhangiso ngasinye noma abakhangisi abathile, kodwa awukwazi ukukhetha ukuthi yibaphi abakhangisi abaxhunywe nokuqukethwe kwakho. Ophumelele endalini uzokhonjiswa isikhangiso sakhe.

Funda kabanzi: Ungayilungisa Kanjani Yakho Amavidiyo aku-YouTube anokubukwa okungu-0?

Ezinye izindlela zokwenza imali ekusakazeni bukhoma kwe-YouTube

Indlela yokwenza imali yokusakaza bukhoma ku-YouTube ihlole indlela ehlakaniphe kakhulu yokukhuthaza abadali futhi ibandakanye ababukeli enkundleni ebukhoma.

Ukukhangisa

Faka phakathi Izikhangiso phakathi nokusakaza kwakho bukhoma

Uma wenza kusebenze ukwenza imali esiteshini sakho, i-YouTube izokunikeza izikhangiso kuvidiyo yakho uma ufaneleka, futhi kuzothinta "Ingakanani i-YouTube ekhokha ngayo Ukusakaza Bukhoma?" Ukunikezwa kwesikhangiso akuqinisekisiwe, futhi ezinye izibukeli zingase zingasiboni nhlobo isikhangiso. Ukusakaza bukhoma ngezikhangiso kungase kufaneleke lokhu okulandelayo:

• Izikhangiso eziphuma ngaphambilini zivela ngaphambi kokusakaza bukhoma futhi zingabukwa kukho kokubili iselula ne-PC.
• Ukukhangisa kwe-Mid-roll kungase kubekwe mathupha ngesikhathi sokusakazwa kwekhompyutha futhi kuqalise ngesikhathi sokusakaza bukhoma.
• Ukukhangisa okuvela eduze noma ngaphezulu kokuqukethwe kukhompuyutha kwaziwa njengezikhangiso zokubonisa nembondela.

Nokho, kukhona futhi ezinye izithiyo okufanele zicatshangelwe.

• Ungaba ne-pre-roll eyodwa kuphela, i-mid-roll eyodwa, kanye nesibonisi esisodwa noma isikhangiso sembondela ekusakazeni ngakunye, isibonelo. Lokho kungase kwamukeleke ezintweni ezimfushane, kodwa uma ukusakaza kwakho kukude, okuwukuphela kwendlela ongakhetha ngayo ukuhlukanisa okuqukethwe kwakho kube izifunzo eziningi, ezifushane, ngasinye sinesethi yaso yezikhangiso.
• Ukufaka mathupha izikhangiso ezimaphakathi nevidiyo kuyadingeka.
• Ubude bendawo bukhawulelwe kumasekhondi angu-7 kanye ne-15, futhi zonke izikhangiso, kungakhathaliseki ubude besikhathi, ziyeqeka, okwenza kube nzima ukuhlangabezana nephuzu elibalulekile eliphakathi nendawo.
• Kubadlali abashumekwe kumasayithi angaphandle anikwe amandla ukuqalisa ngokuzenzakalela, konke ukukhangisa kuvinjiwe, ngakho lezo zibukeli azisoze zazibona izikhangiso zakho.
• Abasebenzisi beselula bangabona kuphela ukukhangisa kwe-pre-roll. Abasebenzisi bedeskithophu kuphela ababona ukukhangisa okumaphakathi, isibonisi, kanye nembondela.

Funda kabanzi: Thenga Isiteshi Se-YouTube Sokwenza Imali | Isiteshi se-YouTube sokwenza imali siyathengiswa

I-Super Chat: Isici sakamuva se-YouTube

Uma abadali bebukhoma, bangasebenzisa i-YouTube Super Chat ukuze bazuze. Uphawu lwebhili engu-$1 luvela endaweni yengxoxo uma othile ebuka ividiyo ebukhoma. Isilayidi sizovela esikrinini saso uma sichofoza lesi sithonjana. Bangasebenzisa lolu lwazi ukuze banqume ukuthi yimalini abazimisele ukuyinikela kumsebenzisi we-YouTube.

Isici esihle kakhulu kosaziwayo

Inombolo yezezimali ayiyona nje isibalo esikhethwe ngokungahleliwe. Lapho umuntu enikeza imali eningi, amazwi akhe azophinwa isikhathi eside (kufika emahoreni amahlanu) futhi yilapho ezokwazi ukuwasebenzisa khona izinhlamvu eziningi emlayezweni wakhe. Umlayezo oxhasiwe ubonakala esikrinini sengxoxo ngombala ohlukile kuneminye imilayezo, okwenza kube lula ngabasakazi ukuthi babone. Ngokuchofoza izikhonkwane ezinemibala phezulu efasiteleni lengxoxo, bangase bajikeleze imilayezo exhasiwe.

Noma ubani obuka ukusakaza kwewebhu angabona imilayezo ye-Super Chat. Ungase futhi ubone inani lokukhokha. I-Super Chat ye-YouTube ifana ne-Twitch's Cheers. Isebenza ngendlela efanayo, ngaphandle kwezithombe-mzwelo ezihlukile, igxila emilayezweni yengxoxo.

Uzikhulisa kanjani izithameli zakho nge-Super Chat

Iningi labasebenzisi be-Super Chat lizoba abalandeli abakhulu - ababhalisile besiteshi abazimisele ukukhokhela abaculi ukuze banake. Inkinga ngabakhiqizi be-YouTube abaqavile (kanye nabagqugquzeli abaphezulu kuzo zonke izinkundla zokuxhumana) ukuthi ababukeli babo bavame ukuzizwa bekude. Laba bantu banabalandeli abaningi kakhulu ukuthi baxhumane nabo ngendlela efanele.

Abalandeli abakhulu

Abalandeli abasebenzisa i-Super Chat, ngakolunye uhlangothi, bathola umkhawulo. Izingxoxo zabo zihluke ngobuhle emilayezweni yengxoxo evamile. Kukhona ithuba lokuthi umsakazi abone le milayezo futhi aphendule ngesikhathi sangempela. Ababambiqhaza ku-YouTube Super Chat banethuba elingcono lokuphumelela emqhudelwaneni ngoba basethubeni elikhulu lokuxhumana nezithombe zabo kunezinye izithameli.

Yebo, uzofuna ukwenza isiqiniseko sokuthi izibukeli zokusakaza kwakho bukhoma zibona ukuthi ubaphatha kahle kanjani abantu abakhokhele ama-Super Chat. Yenza iphuzu lokukhuluma ngazo. Phendula imibuzo yabo. Qinisekisa ukuthi bakholelwa ukuthi bathola inani lemali yabo nokuthi abanye ababukeli bayakwazi lokhu.

Nikela/uxhaso lwabalandeli

Ngaphambilini, i-YouTube ibinohlobo olufanayo lwesici esibizwa ngoxhaso lwabalandeli ebesisebenza njengethiphu yeqoqo labadali nabasakaza bukhoma. Izinkokhelo zenziwe ngokuzithandela ezibukelini nabalandeli futhi zinempoqo ethile kukho.

I-Patreon isayithi lokuxhasa ngemali abantu abaningi lapho abalandeli babasebenzisi be-YouTube bengenza izinkokhelo zanyanga zonke ukuze bathole ukufinyelela ezintweni ezikhethekile namavidiyo ngokusekelwe ezingeni labo lobulungu. Ngo-$5 ngenyanga, ungathola ukufinyelela kuseshini ye-Q&A ebukhoma, futhi ngo-$10, ungakwazi ukufinyelela kokuqukethwe okwengeziwe okuhlukile.

I-Patreon iyindawo ethandwayo yokuxhasa ngezimali

Lokhu kwenza abalandeli bazizwe sengathi bayingxenye yeqembu elincane, elisekelayo, futhi kuvumela abasebenzisi be-YouTube ukuthi baqhubeke benza izinto ezimangalisayo ngaphandle kokukhathazeka ngemali.

Funda kabanzi: Ungaphumelela kanjani Umbhalo wesikhalazo ku-YouTube?

Thengisa okwakho okuthengiswayo

Okunye, uma ungumnikazi webhizinisi kuqala bese kuba umdidiyeli wevidiyo okwesibili, ngokungangabazeki usuvele unomkhiqizo futhi uhlela ukunyuswa kwakho kwe-YouTube. Kunoma ikuphi, ukuthengisa izinto ku-YouTube kuyindlela esebenzayo yokwenza imali.

1. Okokuqala, udinga ukudala umkhiqizo wakho ngokuwucabanga futhi uwuklame. Okuthengiswayo esiteshini sakho kufanele kokubili kufanekisele futhi kondle ubudlelwano bezithameli zakho nawe. Lokho kusho ukuthi okuthengiswayo kwakho kufanele kube okukodwa. Ngaphezu kwalokho, ungaba nemibono yokuthengisa eminingi kunaleyo ongayithenga. Ngakho qala ngento eyodwa noma ezimbili ukuze ucwilise izinzwane zakho emanzini, kodwa qiniseka ukuthi zikufanele ukutshala imali kuzo.
2. Okulandelayo, yisikhathi sokuthola noma ukwakha umkhiqizo wakho. Ukuze udale futhi uthuthe izimpahla zakho, cishe uzodinga njalo umkhiqizi, umphakeli, noma umdayisi. Abanye abathengisi bazokuthumela yona, kanti abanye bazosingatha i-inventory, ukuthunyelwa, nezimbuyiselo zakho, bakulondolozele isikhathi nemali. Uma ungaqiniseki ukuthi ungaqala kuphi, u-Shopify unezindlela zokuthola inkampani yezitini nodaka ukuze ikusize ufeze umgomo wakho.
3. Ngemuva kwalokho, kufanele wenze isitolo kanye nekhasi lokufika. Ukuze ucubungule ukuthenga, uzodinga iwebhusayithi yesibili. Bheka uhlu lwe-YouTube lwamasayithi okuthengiswayo avunyelwe uma ufisa ukuxhuma kuwo ngokuqondile ukusuka kumavidiyo akho (okufanele).
4. Ngemuva kwalokho, udinga ukudala ishalofu lakho lokuthengisa likazakwethu we-YouTube lisebenze. Ozakwethu be-YouTube manje bangasebenzisa umsebenzi weshalofu ukuze bathengise imikhiqizo ehambisana nesiteshi sabo. Landela imiyalelo ye-YouTube ukuze uyenze isebenze uma ufaneleka.
5. Ekugcineni, ungasebenzisa amavidiyo akho ukukhangisa impahla yakho. Kulapho i-charm yakho ingena khona esithombeni. Kumavidiyo akho, gqoka noma sebenzisa izinto zakho. Bonisa ababukeli abathengile nabasebenzisa umkhiqizo. Futhi, ungakhohlwa ukufaka izikrini zokuphela namakhadi anamakholi ahehayo esenzo, kanye nesixhumanisi esiya esitolo sakho ezincazelweni zakho zevidiyo.

Ubulungu Besiteshi se-YouTube

Umphakathi wobulungu ungaletha izinzuzo ezinhle kubasebenzisi be-YouTube nabalandeli babo

Ukudala umphakathi wobulungu oyi-premium wabalandeli nabalandeli bakho abangcono kakhulu kuyindlela enhle kakhulu yokwenza imali ngesiteshi sakho se-YouTube. Nokho, kufanele uhlangabezane namazinga athile ayisisekelo:

• Thola isamba sababhalisile abangaphezu kuka-30,00 (eziteshini ezivamile)
• Thola ababhalisile abangu-1,000 noma ngaphezulu (eziteshini zokudlala)
• Asikho isiteshi se-YouTube esinikezelwe “Kwenzelwe Izingane.”
• Joyina Uhlelo Lukazakwabo we-YouTube namuhla.
• Zitholele endaweni etholakalayo.
• Akukho okuqukethwe okungafanelekile.
• Landela imigomo nemibandela ye-YouTube.
• Yiba neminyaka eyi-18 okungenani

Uma usetha Ubulungu Besiteshi, unganikeza amalungu akho izinzuzo ezinhle, ezihlukile. Amabheji angokwezifiso nama-emoji, amavidiyo, ukusakaza bukhoma, ukuthunyelwa komphakathi, izingxoxo ezibukhoma, nokuningi konke kuyatholakala.

Ungathola ukukhetha ukuthi le miklomelo iqoqwa kanjani nokuthi ubani onokufinyelela kuyo njengonjiniyela. Ungase unqume ukuthi amalungu eleveli yokuqala athola amabheji obuqotho avela lapho ethumela ukuphawula, isibonelo. Kungenjalo, ungase ucacise ukuthi amalungu eleveli yesibili akwazi ukufinyelela okuphakelayo kwakho okubukhoma.

Noma yini okhetha ukuyifeza, uzoba namathuba amaningi okuxuba nokuhlanganisa imiklomelo. Abadali bangaba nezigaba zobulungu ezifika kwabahlanu ku-YouTube. Ileveli ngayinye kufanele ifake izinzuzo ezingu-1-5, nezinto ezisezingeni eliphansi ezifakwa ezinzuzweni ezisezingeni eliphezulu.

Izihloko ezihlobene:

• Ingabe Singavele Sikopishe Futhi Sinamathisele Ukuze Senze Imali NgamaShorts e-YouTube?
• Amathiphu "wokugebenga" isikhathi sakho sokubuka se-YouTube akhulisa ukubukwa kwangempela nokubhalisa ngokushesha

Masisebenzise ithuba lokusakaza bukhoma kwe-YouTube

Manje ungase wazi ukuthi i-YouTube ikhokha malini ngokusakaza bukhoma, nokuthi iziphi izindlela ongazisebenzisa ukuze uzuze okungcono kakhulu uma usakaza bukhoma kule nkundla. Landela lezi ziqondiso futhi uhlanganyele ukuze uqinisekise ukuthi imali oyenzayo ku-YouTube ikhula ibe iholo elinempilo neliqinile.

Kodwa-ke, ukuduma kwe-YouTube kusekelwe ezicini ezihlukahlukene, ezinye (noma eziningi) zazo ezingaphandle kokulawula kwakho, njengoba isimiso se-YouTube noma okuthandwa yizithameli zakho kungase kushintshe. Ngakho, sishayele ngokushesha ukuze uthole inkinga yakho futhi uthole isixazululo esingcono kakhulu sesiteshi sakho.

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