Ungabhala kanjani isibuyekezo ku-Tripadvisor? Umhlahlandlela Ophezulu Wabahambi

Uma usuvele wazi nge-TripAdvisor, kunezikhathi lapho uzibuza khona ungayibuyekeza kanjani i-TripAdvisor ngendlela enhle. I-Audiencegain izokwembulela izindlela ezingaba khona zokuba nokubuyekezwa kwekhwalithi ephezulu, ngaphezu kwalokho, zizokukhombisa izindlela ezingenzeka zokubuyekeza ikhwalithi ephezulu.

Funda kabanzi: Thenga Izibuyekezo ze-Tripadvisor | 100% Okuqinisekisiwe & Kushibhile

1. Kungani kufanele ngibhale isibuyekezo se-TripAdvisor?

Siyawukhathalela umphakathi wethu futhi sithembele kuwe ukuze uthole iseluleko esijulile, esenziwe-leso—izinto ezifana nokuthi amashidi ehhotela anzima kakhulu, noma ngabe i-infinity pool iyaphupha njengezithombe, noma ngabe imibono evela esiqongweni sentaba ikufanele yini ukukhuphuka okudelela ukufa, nokunye okuningi. Ungumkhulumeli weqiniso, futhi ukwabelana ngokuhle, okubi, kanye ne-meh kusiza esinye isihambi ukuhlela uhambo lwaso lwamaphupho.

Ukubuyekezwa kwe-TripAdvisor kuyinto enhle kakhulu yokusho ukucabanga kwakho

2. Izinhlobo zokubuyekezwa kwe-TripAdvisor

Uma othile eshiya isibuyekezo ku-Tripadvisor noma kwenye indawo, anganikeza izinhlobo ezimbalwa zempendulo ngezansi. Ake siqale ukwazi ungayibuyekeza kanjani i-tripadvisor.

Izilinganiso ezingama-2.1

Idlulisa umuzwa wekhwalithi enesilinganiso. Lapho ushiya isibuyekezo ku-Tripadvisor, izivakashi zikala amabhamuza ukusuka ku-5 (Okuhle kakhulu) kuye koku-1 (Kumpofu). Ezinye izinkundla zingafaka izilinganiso zenkanyezi, amavoti aphezulu kanye namavoti aphansi, kanye nezinhlelo zamaphuzu.

Isilinganiso sidlulisela umuzwa wekhwalithi esikalini

2.2 Amazwibela

Inikeza isifinyezo sendawo. Kungaba amagama ambalwa nje noma ukuphawula okukodwa. Kwanele nje ukudlulisa imizwa, kodwa hhayi ukuhluka okuningi noma imininingwane. Isibonelo, uma ububuyekeza ihhotela, ungase uthi, "Indawo enhle yokuhlala!".

Amazwibela anikeza isifinyezo sendawo

2.3 Ukubuyekezwa Kwefomu Elide

Ngezinhlamvu ezingaphezu kuka-140, inikeza ukuhlola okunemininingwane, ubude bendima bendawo. Lezi izincazelo ezijulile zokuhlangana kwabahambi. Uma ubuyela esibonelweni sehhotela, uzokwazi ukuphawula kukho konke kusukela kunqubo yokungena kuya ezinsizeni, futhi umemeze nabasebenzi.

I-Tripadvisor ithola zonke izinhlobo zempendulo ezibalwe ngenhla. Isigaba Sesibili sizochaza ukuthi kungani lokhu kubuyekezwa okuhlukahlukene kudingekile.

Ukubuyekezwa Kwefomu Elide kunikeza ukuhlolwa okunemininingwane kobude bendima yendawo

Kukhona Ongakuthanda: Ungazibona Kanjani Ukubuyekezwa Kwe-Tripadvisor Okungelona iqiniso? Sebenzisa i-Tripadvisor ngobuhlakani

3. Yini eyenza isibuyekezo somhambi sibe usizo?

Ukubuyekezwa, ikakhulukazi ukubuyekezwa kwefomu elide, kuvame ukufaka izici ezimbalwa:

• Buyekeza isihloko
• Isilinganiso sebhamuza
• Buyekeza okuqukethwe (incazelo yefomu elide)
• Izithombe
• Ukuthanda noma amavoti awusizo avela kwabanye abahambi

Izici ezibaluleke kakhulu zokubuyekeza

Okuqukethwe kubaluleke kakhulu kuwo wonke amaphuzu anentshisekelo, okusho ukuthi abaphendulayo bakhetha ulwazi oluphelele, olunemininingwane. Isibuyekezo sakamuva sibaluleke kakhulu ezindaweni zokudlela kunamanye amaphuzu entshisakalo.

Ngenkathi isilinganiso sebhamuza silula ukusiskena nokusiqonda Tukubuyekezwa kwe-ripadvisor buy, okuqukethwe kwesibuyekezo okubaluleke kakhulu kubahambi. Abangu-40% abaphendulile bakhethe okuqukethwe kokubuyekezwa okubhaliwe kwefomu elide njengento ebaluleke kakhulu yezindawo zokuhlala, ezikhangayo, nezindawo zokudlela, okulandelwa ukulinganisa.

Umdwebo wezimfanelo ezibalulekile zokubuyekezwa

Yiziphi izihloko abahambi abazifunayo kokuqukethwe? Uma kukhulunywa ngezindawo zokuhlala, ukuhlanzeka kwakuyinto ebaluleke kakhulu (57%), okungamangazi uma kubhekwa lolu bhubhane. Isevisi nezinsiza zibekwe ngaphansi kokubaluleka ngokubaluleka, okunezici ezituswa kakhulu njengokungena ngaphambi kwesikhathi (9%) kanye nezinga le-wifi (15%) eduze naphansi.

Indawo yokuhlala: Izinto Ezibaluleke Kakhulu Zokubuyekeza

Inhlanzeko iyisici esibaluleke kakhulu abaphendula abasibheka ekubuyekezweni kwehhotela. Isevisi nezinsiza zibalwa ngaphansi ngokubaluleka; lezi zibukeka njengezici “ezinhle ukuba nazo” ezinokuncane.

Izici ezibalulekile eziyi-10 zokubuyekeza

4. Ungayakha kanjani i-akhawunti ye-TripAdvisor

Isinyathelo 1: Yethula isiphequluli sakho sewebhu osithandayo bese uthayipha www.tripadvisor.com kubha yekheli. Khetha noma yisiphi isiphequluli sewebhu osithandayo!

Isinyathelo 2: Thola bese uchofoza inkinobho ukuze udale i-akhawunti.

Kukhona imenyu phezulu ekhasini layo lasekhaya lapho ungakhetha khona izinketho ezimbalwa. Ukuze uqale ukudala i-akhawunti, chofoza okuthi Ngena ngemvume eduze nekhona eliphezulu kwesokudla sekhasi.

Joyina i-TripAdvisor ngokuchofoza lapha.

Ngena ngemvume ku-Tripadvisor

Isinyathelo 3: Khetha ukuthi ufuna ukubhalisela kanjani i-TripAdvisor.

Ungabhalisela i-TripAdvisor usebenzisa ikheli lakho le-imeyili, i-akhawunti yakho ye-Facebook, noma i-akhawunti yakho ye-Google. Ukuze ukhethe inketho, chofoza kunoma yiliphi ibhokisi eligqanyisiwe. Uzosayina ngale ndlela esikhathini esizayo, ngakho-ke khetha inketho elula kakhulu.

Khetha ukuthi uyafuna yini ukujoyina i-TripAdvisor nge-Google, i-Facebook, noma i-imeyili

Isinyathelo 4: Gcwalisa ikheli lakho le-imeyili bese ukhetha igama-mfihlo le-akhawunti yakho.

Uma ujoyine i-TripAdvisor nge-Facebook noma i-Google, uzoqondiswa ekhasini lapho ungangena khona ngemvume ku-akhawunti yakho (ngaphandle uma ukhethe ukuhlala ungene ngemvume njalo kulawa ma-akhawunti). Landela noma yimiphi imiyalelo eyengeziwe uze ubuyele kuwebhusayithi ye-TripAdvisor.

Uma ukhetha ukusebenzisa i-imeyili, faka ikheli lakho le-imeyili bese udala iphasiwedi ye-akhawunti yakho.

Faka ikheli lakho le-imeyili noma inombolo yocingo bese udala iphasiwedi ye-TripAdvisor.

Faka ikheli lakho le-imeyili noma inombolo yocingo bese udala iphasiwedi ye-TripAdvisor

Isinyathelo 5: Qinisekisa i-akhawunti yakho entsha ye-TripAdvisor.

Chofoza inkinobho ethi Joyina eluhlaza ukuze uqinisekise ukuthi ufuna ukudala i-akhawunti. I-TripAdvisor.com izokuthumelela i-imeyili yokuqinisekisa ukubhalisa kwakho ku-TripAdvisor.

Ukuze ujoyine i-TripAdvisor, chofoza inkinobho ethi Joyina eluhlaza.

Umisa kanjalo i-akhawunti ye-TripAdvisor! Cabangela ukufunda okokufundisa kwethu okulandelayo kwe-TripAdvisor ukuze ufunde ukuthi ungayisebenzisa kanjani ngokugcwele iphrofayela yakho entsha ye-TripAdvisor.

5. Ungabhala kanjani isibuyekezo ku-Tripadvisor

Isinyathelo 1: Yethula i-TripAdvisor. Kusiphequluli sewebhu sekhompyutha yakho, zulazulela ku-https://www.tripadvisor.com/. Lokhu kuzokuyisa ekhasini lasekhaya le-TripAdvisor.

Uma ungangenile ku-akhawunti yakho ye-TripAdvisor, kufanele uqale ungene ngemvume: chofoza isithonjana esimise okomuntu phezulu esikrinini, khetha inketho yokungena, bese ufaka imininingwane yakho yokungena lapho ucelwa.

I-URL yewebhusayithi

Isinyathelo 2: Khetha isithonjana "Sesha" i-Macspotlight.png. Isekhoneni eliphezulu kwesokudla sekhasi. Lokhu kuletha ibha yamathuluzi phezulu ekhasini.

Isithombe senkinobho yosesho

Isinyathelo 3: Bheka indawo. Faka igama lendawo ofuna ukuyibuyekeza, bese uchofoza ibhokisi lombhalo elithi “ngaphakathi” bese ufaka izixhumanisi zendawo zendawo.

Isinyathelo 4: Chofoza inkinobho ethi Sesha. Itholakala kwesokudla sebhokisi lombhalo elithi “in”. Lokhu kusesha indawo yakho yamanje.

Isinyathelo 5: Khetha indawo. Khetha indawo ngokuchofoza isihloko sayo

Khetha indawo ngokuchofoza isihloko sayo

Isinyathelo 6: Skrolela yonke indlela yehle uye esigabeni esithi "Izibuyekezo". Lokhu kutholakala cishe ezingxenyeni ezintathu kwezine zendlela ezansi nekhasi.

Isinyathelo 7: Chofoza inkinobho ethi Bhala Isibuyekezo. Ingatholakala ngaphansi kokuthi “Izibuyekezo.” Lokhu kuveza ifomu lokubuyekeza.

Isinyathelo 8: Sicela ulinganisele indawo. Chofoza indingilizi phezulu ekhasini elihambisana nesilinganiso ofuna ukusinikeza. Izilinganiso zinikezwa esikalini esisodwa ukuya kwesihlanu, ukusuka kwesobunxele kuye kwesokudla.

Ukuchofoza umbuthano okwesokudla kakhulu lapha, isibonelo, kuzosebenzisa isilinganiso esingu-5/5, kuyilapho ukuchofoza umbuthano kwesokunxele kakhulu kuzosebenzisa isilinganiso esingu-1/5.

Linganisa indawo.

Isinyathelo 9: Yenza isihloko. Faka isihloko sokubuyekeza ebhokisini lombhalo elithi "Isihloko sesibuyekezo sakho".

Esihlokweni, faka amagama angukhiye ambalwa achaza ingxoxo yakho. Isibonelo, uma ube nokuvakasha okuhle kodwa isimo sezulu sisibi, ungafaka “Isimo Sezulu Sokudla Okuhle” ebhokisini lesihloko.

Isinyathelo 10: Faka isibuyekezo sakho lapha. Chofoza ibhokisi lombhalo elibhalwe ukuthi “Isibuyekezo sakho,” bese uthayipha isibuyekezo sakho njengoba kudingeka.

Gcina isibuyekezo sakho sifushane ngokugxila ezicini zohambo ezivelele kuwe.

Nikeza umongo njengoba kudingeka ukuze wazise isimo sakho sokubuyekeza. Isibonelo, uma uthole ukudla endaweni yokudlela kuwubuwula, ukusho ukuthi awunandaba nokudla okungenangqondo ngokuvamile (uma kuyiqiniso) kusiza ukuthethelela isikhalazo sakho.

Chofoza ibhokisi lombhalo elibhalwe ukuthi “Isibuyekezo sakho,” bese uthayipha isibuyekezo sakho njengoba kudingeka.

Isinyathelo 11: Khetha uhlobo lokuvakasha. Khetha okukodwa kokukhethwa kukho ngaphansi kwesihloko esithi “Bekunjani ukuvakasha lokhu?”

Isibonelo, uma uvakashele indawo nozakwethu, ungakhetha inketho ethi Izithandani lapha.

Isinyathelo 12: Khetha idethi yokuvakasha. Chofoza ibhokisi lokudonsela phansi ngaphansi kokuthi “Uvakashe nini?” isihloko, bese ukhetha idethi echaza kangcono ukuvakasha kwakho.

Isibonelo, uma uye endaweni ngoJanuwari 22, 2018, ungachofoza uJanuwari 2018 lapha.

Khetha idethi yokuvakasha

Isinyathelo 13: Gcwalisa inhlolovo ozikhethela yona uma uthanda. Imibuzo esesihlokweni esithi “Ungasho okwengeziwe ngayo?” zonke izingxenye zingakhethwa; ukuze uwaphendule, chofoza impendulo ocabanga ukuthi ingcono kakhulu ngaphansi kombuzo ngamunye.

Gcwalisa inhlolovo ozikhethela yona uma uthanda.

Isinyathelo 14: Uma kunesidingo, faka nesithombe. Uma ufuna ukwengeza isithombe ekubuyekezweni kwakho, hamba kokuthi “Ingabe unazo izithombe ongazaba?” bese wenza okulandelayo:

• Khetha Engeza isithombe.
• Khetha izithombe ekhompyutheni yakho ngokuchofoza inkinobho.
• Khetha isithombe, bese ucindezela inkinobho ethi Vula.
• Engeza amagama-ncazo esithombeni.
• Phansi kwewindi, khetha ibhokisi elithi “Ngingumnikazi…”.
• Chofoza okuthi Layisha noma Engeza izithombe eziningi ukuze ukhethe esinye isithombe.

Isinyathelo 15: Maka ibhokisi elithi “Ngiyaqinisekisa”. Ingaphansi kwesihloko esithi “Hambisa isibuyekezo sakho” eduze naphansi kwekhasi.

Isinyathelo 16: Thumela isibuyekezo sakho ngokuchofoza okuthi “Hambisa” ngaphansi kwekhasi. Lokhu kuhambisa isibuyekezo sakho.

Thumela isibuyekezo sakho ngokuchofoza hambisa

6. Zinomthelela kangakanani ukubuyekezwa kwe-Tripadvisor?

Lapho abahambi bethumela ukubuyekezwa kwamahhotela ku-Tripadvisor, kufanele kube yifomu elide elingu-100% futhi kufake amazwibela nesilinganiso sebhamuza, okwenza i-Tripadvisor ibe inkundla yokuya kuyo yezinga eliphezulu, ukubuyekezwa okuningiliziwe kwamahhotela okusiza abahambi bazizwe bezethemba futhi bejabule ngezinhlelo zabo ezizayo.

Ngokocwaningo lwethu, i-Tripadvisor inokubuyekezwa okude kakhulu embonini yezokuvakasha.

Kukhona Ongakuthanda: Ingabe I-Tripadvisor Ibeka Kanjani Indawo Yokudlela? Konke Okufanele Ukwazi

6.1 Okuhlangenwe nakho okuhle okuvela ku-Tripadvisor Travelers

Iningi labahambi abashiya izibuyekezo ku-Tripadvisor benza kanjalo ukuze babelane ngolwazi lwabo oluhle futhi babone amabhizinisi enza uhambo lwabo lukhumbuleke.

Izilinganiso zebhamuza elilodwa zenza u-7.2% kuphela wazo zonke izibuyekezo ezithunyelwe ngo-2020. Izibuyekezo ezingaphezu kwesishiyagalombili kweziyishumi (82%) zithole amabhamuza amane noma amahlanu, futhi cishe izingxenye ezimbili kwezintathu zazo zonke izibuyekezo (65.8%) zithole amabhamuza amahlanu.

Linganisa izinkundla zokubuyekeza ezilandelayo

Izibuyekezo ze-Tripadvisor zinde ngokuphindwe kathathu kunezimbangi. I-Tripadvisor idlula ama-OTA aholayo kanye nama-titans obuchwepheshe be-inthanethi kulesi sigaba, ngokubuyekezwa okuphindwe kathathu kunanoma iyiphi enye inkundla. Abahambi bafuna ukuziqhayisa ngokuhamba phambili kokuhamba phambili, futhi bangena emininingwaneni eminingi, ngesilinganiso sezinhlamvu ezingama-688 isibuyekezo ngasinye.

6.2 Lokho abanikazi bamabhizinisi abakucabangayo nge-Tripadvisor

Abanikazi bamahhotela, izitolo zokudlela, nabaqhubi bezokuvakasha basebenza kanzima ukuze baqiniseke ukuthi amakhasimende abo ahlala enethezekile. Yilokho okushiwo ukungenisa izihambi. Izibuyekezo zibanikeza ukuqonda kokuthi baqhuba kanjani — futhi u-43% wabanikazi bango-2021 balinganisele. I-Tripadvisor njengenkundla enokwethenjelwa kakhulu yempendulo engaguquki, ecaphuna.

6.3 Izibuyekezo Zomhambi Othembekile

I-Tripadvisor isebenzisa isistimu yokuhlola eyinkimbinkimbi yezigaba ezimbili ukuze kuqinisekiswe ukuthi ukubuyekezwa kuhlangabezana nezindinganiso zomphakathi. Le nqubo isebenzisa i-algorithm ukuze ihlunge izibuyekezo futhi isuse ngokuzenzakalelayo noma yikuphi okuqukethwe okuphula umthetho, ulwazi olungamanga, noma ugaxekile. Lolu hlelo lokuhlaziya ukulinganisa lobunikazi lubonisa u-100% wezibuyekezo zabahambi.

Izihloko ezihlobene:

• Isebenza kanjani i-Tripadvisor | Imodeli Yebhizinisi Ye-Tripadvisor
• Ungasusa Kanjani Ukubuyekezwa kwe-TripAdvisor | Umhlahlandlela Omusha Kakhulu wango-2022

Nansi eminye imininingwane namathiphu ongasiza ngawo Ungabuyekeza kanjani i-Tripadvisor. Sicela uqaphele futhi udale izindatshana eziphucuzekile nezihloniphekile kule nkundla. Ukubuyekeza okuhle kuzokwenza umbono omuhle kusayithi futhi kukusize kakhulu esikhathini esizayo.

Kunezindlela ezimbili zokwenza isibuyekezo esingcono. Enye iwukucwaninga nge-inthanethi futhi ubuze ochwepheshe; enye iwukuthintana nolwazi oluningiliziwe kakhulu Izilaleli ziyazuza.