How to monetize Tik Tok videos – prevailing trends to make money
Turning content into a “hot trend” among young people is an original method of how to monetize Tik Tok videos. This concept of creating content works exactly like how to make money on other social platforms like Youtube, Facebook, Instagram.
Tiktok has proven it to be one of the most popular social platforms today with over 2 billion downloads so far.
With such impressive numbers, you’ll definitely want to be a part of it – especially if your brand is targeted at the youngsters, as 69% of Tik Tok users are between the ages of 16 and 24.
If you want to attract a lot of users on Tiktok to pay attention and watch your Tik Tok video, in addition to that we need to optimize and do many ways to attract more views such as sharing or catching hot exchanges.
Not sure how to get started? Don’t worry, here we will present you with the best trends to make money on Tik Tok.
The power of hashtags
Hashtag is the primary means of driving traffic to Tik Tok posts and it is even more effective than those of Facebook and Instagram.
Hashtags help guide challenging trends, get more people involved, and spread the top-trend challenges. User engagement on Tiktok is mainly driven by hashtags. If you do it right, you can create a trend on Tiktok.
When you decide to create your own hashtag, it’s worth spending time searching about previous trending topics and why they are so successful.
Create challenges with popular hashtags
The challenge can appear in many different forms and genres on Tik Tok. Besides the popularity of the dance challenge, users can create short comedy skits, lip-sync, and share love messages and their own feelings.
Users want to take part in these challenges because they are simple, natural, creative, and obviously they are fun!
Besides, such challenges help encourage more people to join, so this is a great way to speed up the spread of your Tik Tok account, in addition to earn money from Tik Tok videos.
Another way to create viral videos that go viral on Tiktok is to know how to catch the trend, exploit the current trends and challenges and promptly “rush” before being outdated.
There are countless opportunities for you to bring your brand into the game where many young people are interested in through both advertising posts as well as casual entertainment posts.
In the past year, many Tik Tok creators have invented many hashtags related to stay home order because of the COVID-19. The pandemic hit really hard so all students finish their semester online and make the #onlineclasssbelike.
As for more meaningful challenge, #celebratedoctors are all about doctors tell stories how they are handling the outbreak. The whole idea is to give thanks to those that have been working nonstop during the current condition all over the world.
Share instructional/tip videos
Not only Youtube can teach you how to do perfect eyeliners. Tik Tok have a variety of videos to teach you do that through a bunch of hashtags like #eyeliner #eyeliner tutorial #hoodedeyeliner and so much more.
Thanks to the large part of the popularity of beauty tutorials on social media, especially Tik Tok, teenagers today have an impressive talent for make-up.
Everyone loves to learn something new, and it would be much more ideal you can get access to lots of information by just watching 60-second videos or less.
Not only the beauty genre, quick cooking recipes is also a trend on Tik Tok. Whi Youtube are focus on videos with more in-depth and detailed recipes, the perks of Tik Tok is to provide users with come-in-handy videos for quick and convenient meals (#homecooking, #cooking tips, #cooking recipes, #cooking hacks,…)
Bodybuilding is another very common topic on TikTok, with loads of training tips and ideas from creators.
Working with creators on Tiktok gives you the opportunity to connect with their audience and learn from their creativity and uniqueness.
Work with Tik Tok influencers
Luxury fashion brand Calvin Klein has partnered with leading influencers in the fashion industry as well as celebrities to present consumers with their favorite clothing in the #MyCalvins challenge.
Their aim is to capitalize on the popularity of influencers to make their products more widely available.
During the campaign, TikTok users will see Shawn Mendes sharing his thoughts while wearing Calvin Klein. Or as Kendall Jenner and ASAP Rocky also participated in the campaign to reach a younger audience.
Each video will include that hashtag, accompanied by a #sponsored hashtag to confirm contributions to this marketing campaign.
A few ways to collaborate with influential figures
- Brand representative: Let the popular figure promote your brand on their channel, as part of a campaign.
- Account takeover: Let the content creators post content directly from your account. This will allow promotions to take place on both your account and that person’s account at the same time.
- Hashtag Challenge: Connect with influencers to promote your brand with hashtags challenges for your viewers
A few tips for working with celebrities on Tiktok
To gain their trust and be an effective partner, you need to give the popular figure you’re partnering with the freedom of creativity. You can come up with the ideas together, but don’t get too involved.
Furthermore, look for an influencer that best matches your favor and your brand. Don’t just go looking for the most famous people, make sure you’re working with someone who has value and has the right audience that you originally targeted. It’s critical that you find the right people to establish partnerships based on trust and respect.
Set a particular goal for your campaign by keeping track of the results of this partnership, the performance of sales, campaign engagements and customer growth to measure your campaign’s success.
Looking for an influencer to promote your brand is tough, but making them be interested and agree to sign a contract is even tougher.
On top of that, it can be said that this is the most expensive form of making money on Tik Tok. Even if you sell your product, you will have to pay a large cost to the influencers you work with.
You might think that Tik Tok just has silly or entertaining content. But it is essentially a perfect platform for you to share useful information in a simple and user-friendly manner.
So, again, due to the current COVID-19 situation, many doctors have built a community of sharing information about coronavirus, in addition to their daily working life while under heavy pressure.
The most famous of them is Dr. Danielle Jones (MamaDoctorJones) who has reached more than 8 million views for a video about reproductive health.
Besides, there are many other TikTokers that create educational videos based on their illness.
Paige Layle is a 20-year-old girl who started posting educational videos about autism, after she watched someone making fun of autistic people on Tik Tok.
Layle posted a four-part series explaining how autism works and how the condition presents differently in women than in men. This greatly helps people to raise awareness towards auticstic people and give them respect.
On top of that, the 21-year-old is known to millions of followers as This Trippy Hippie – a YouTube and TikTok celebrity who shares videos of her tourette, with tics, seizures and spasms.
She wants everyone to understand that these diseases are not funny (because some of her followers said they want to have her tics, because that looked fun) The tics leave her dizzy, sweating and often bruised.
Dance challenge – the iconic hashtag to monetize Tik Tok videos
What happens when the simplest dances go viral? Well, It creates a new addictive world for young people. Have you ever wondered what they’re doing on mobile all day? TikTok is part of that.
TikTok’s main attraction is its use of music. Each “muser” incorporates a song into his/her video with TikTok’s huge library of song clips, covering almost any genre. There will always be a fever of dances on Tiktok and once it reaches the masses of users, it will be enough to create a viral dance move.
Enjoy and have fun with your dance challenge. That way, even if you’re not making a trend, you’ll have a good time with yourself.
Do you want to learn more about how to monetize Tik Tok videos?
Well it’s time to really pay attention to Tik Tok right now. Have you considered any trends to become viral on this platform and make money from the challenge you create?
To stay tuned for other articles on this promising money-making tools from trendy, short and vertical videos, join AudienceGain right away and leave a comment to let us know if you have any other questions.
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