How Much YouTube Pay Per Views – The Best Guide For 2023


Have you ever wondered how much YouTube pay per views? Well, you’re in the right place! We’ll unearth the secret behind the myth of how much money your favorite YouTubers make for every single million views video they have. All you have to do is keep reading and find out!

Read more: Buy 4000 Hours YouTube Watch Time For Monetization

1. How much do YouTubers make per view?

Before we start, let us clarify: you don’t get paid for the video views, but rather for how many views ads get.

But what are the requirements for a video to have advertisements in it? The good news is, you are not alone. This question has been asked by millions of people before. Simply because to have advertisements on your videos means that your channel is eligible for YouTube monetization.


How much does youtube pay per view

To be a part of the YouTube Partner Program is the ultimate goal of most new Youtubers. But to do so, your channel needs to satisfy the following criteria:

  • You need to have at least 1000 subscribers
  • Not just that, all your videos need to have a total of 4000 public watch hours
  • Finally, you need to have a linked AdSense account

Google pays out 68% of ad sale revenue (Some say 60% or even 55%). So for every $100 an advertiser pays to Google, you will receive $68 from YouTube. An advertiser typically pays between 10 cents and 30 cents per ad view, so a view is worth about 18 cents.

In theory, as soon as you start your channel, you can sign up an AdSense account. However, in reality, you are unlikely to make any real money until your channel has attracted a decent amount of traffic.

Even after that, you have to wait until your balance reaches $100 in order to withdraw your money.

Long story short, the answer to the question of how much YouTube pay per view is all but concrete. But to give out an estimated number, it’s about $5 for every 1000 views.

1.1 How much does YouTube pay per 1000 views?

Using these estimates, you can expect to make about $18 every 1,000 ad views, which amounts to approximately $3 to $5 per 1,000 video views.

However, you can only get that amount of money if only at least 15% of your viewers watch enough of the ad for you to receive payment. The real percentage is often much lower than that. After all, most viewers won’t stay with the ad more than the first 5 seconds.


How much do youtube pays per view

1.2 How much does youtube pay per 1 million views?

Using the aforementioned estimated pay rate of $5 per 1,000 views, a YouTube video with 1,000,000 views can get you a whopping $5,000!

However, as previously noted, not every YouTuber will earn the same amount of money. Some may make more or less depending on various factors.

Even more so, a one-million-view video from a big channel can generate way more money than a video with a similar number of views but comes from a much smaller channel.

As such, the next part will explain what those factors are.

2. How YouTube Calculates pay per-view


You need to know about CPM

There are two types of ad payment that you need to know, CPM (cost per thousand views or cost per mile) or CPC (cost per click).

You see, to earn money from a CPC ad, the viewers need to actually click on the ad. Now comes the tricky part: we all know not so many of your viewers will click on the ads surrounding your videos. Therefore, don’t expect to make much money from this kind of ads.

With the first option deemed too hard, you might think the CPM ads will be a much better option to make some ad money.

On the contrary, you will need more than just a cursory glance. As we have said in the previous part, most of your viewers will only spend 5 seconds on the ads before skipping to the main content.

And the bad news is, for it to be counted for payment, a viewer must watch those ads for at least 30 seconds (or half the ad for a very short video).

Read more: Can you buy subscribers for YouTube subscribers in a gradually saturated market?

3. Top 10 Highest-Paid YouTubers of 2020

We have walked you through how much YouTube pays per view. Still, you may be curious about what YouTubers got paid the most. They are the superstars of the platforms, with millions of fans and a stellar amount of income (though not just through ad money).

Every year, Forbes publishes a list of the highest-paid YouTubers. The top ten highest-paid YouTubers of 2020 managed to secure an estimated $211 million in total earnings from June 1, 2019 to June 1, 2020.

Ryan Kaji, the kid Youtuber from Texas, USA brought home $29.5 million in that financial year – becoming the highest-paid Youtuber of 2020. For the full list, you can check out right below.

3.1 Jeffree Star


Jeffree Star

Earnings: $15 million

Total Views in 2020: 600 million

Despite numerous controversies and scandals, Jeffree Star still got himself over 500 millions views on Youtube in 2020. Despite dropping five places compared to 2019, Jeffree’s earnings don’t just come from YouTube but also his makeup line and numerous sponsorships.

3.2 David Dobrik

Earnings: $15.5 million

Views: 2.7 billion

The 24-year-old YouTuber, comedian, actor, and podcaster really isn’t messing around on his journey to make fans laugh. His dedication to the course earns him the 9th spot on the list of top Youtube earners of 2020, as well as more than 2.5 billion views.

3.3 Blippi (Stevin John)

Earnings: $17 million

Views: 8.2 billion

Stevin John is mostly known as Blippi to his fans. Since 2014, Blippi has created educational and entertaining content for kids around the world with the colorful suit and child-like character.

Outside of Youtube, he has launched programs on Hulu and Amazon as well as a new line of merchandise.

3.4 Nastya (Anastasia Radzinskaya)



Earnings: $18.5 million

Views: 39 billion

The 6-year-old Russian girl has captured the attention of millions of fans through colorful, expressive and easy to follow videos. Over 190 subscribers tune in to watch Anastasia and her father doing pretty typical day-to-day activities like playing with legos, doing household chores.

Read more: Ideas For YouTube Shorts To Boost Your Channel In 2022

3.5 Preston Arsement

Earnings: $19 million

Views: 3.3 billion

Gaming is one of the biggest niche on Youtube, among the games with highest viewership is the legendary Minecraft. And it looks like Preston Arsement has successfully cashed in on the hype.

The 26-year-old has managed to build his massive audience just by exploring the animated cosmos of the game and has since created a network of several other gaming-focused YouTube channels.

3.6 Markiplier (Mark Fischbach)


Earnings: $19.5 million

Views: 3.1 billion

The Youtube veteran has been one of the most beloved people in the Youtube gaming community. For the last 8 years, Mark Fischbach is no stranger to many horror games. Some even become legendary among the viewers such as his Five Nights at Freddy’s playthrough videos.

2020 is also the year of experiment for the 32-year-old with the creation of his second Youtube channel Unus Annus, which proved to be widely popular though only existed for a year.

3.7 Rhett and Link

Earnings: $20 million

Views: 1.9 billion

The success of the “Good Mythical Morning,” a nerdy but nice talk show, back in 2012, has paved the way for Rhett James McLaughlin and Charles Lincoln III to the rank of YouTube’s most beloved stars. Not to mention the 4th rank in the overall top paid Youtuber list of 2020.

3.8 Dude Perfect

Earnings: $23 million

Views: 2.77 billion

The five college friends (Garret Hilbert, Tyler Toney, Cody Jones, Coby and Cory Cotton) have more fun than most adults do and still earn $23 million dollars last year along with more than 2.5 billion views.

All they have to do is to pull off countless impressive stunts with lightsabers, basketball and Nerf guns.

3.9 MrBeast (Jimmy Donaldson)



Earnings: $23 million

Views: 2.77 billion

You must have heard of the name MrBeast at least once if you are a big Youtube fan. He never fails to deliver content which costs a fortune while remaining philanthropic at heart. Moreover, none of his videos in 2020 has less than 20 million views. What a feast!

3.10 Ryan Kaji

Earnings: $29.5 million

Views: 12.2 billion

The kid Youtuber has once again topped the list of highest paid Youtubers.

Along with Nastya, the children are killing it and outpacing most of the adult Youtubers both in the number of views and gross income. From the site, Ryan has created an entertainment network with multiple toy lines and TV shows.

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We can conclude that the total number of views on your videos is not what brings about your YouTube income. Still, we can work out how much YouTube pays per view based on various factors including the click rate and the watch time on ads. In the face of fierce competition, seeking help from professional digital marketing services like AudienceGain will make the road to 1000 subscribers and 4000 watch hours much easier.

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